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The Knowledge Bank

The Knowledge Bank

The Knowledge Bank contains articles covering all aspects of newspaper, magazine and online publishing. If you would like to submit a piece for inclusion in the Knowledge Bank, then please click on the 'call for papers' button to the right.

Showing articles 421 to 440 of 1211Page < 21, 22, 23, 24, 25, 26, 27, 28, 29, 30 > of 61

Our strategy at the FT by Ben Hughes

The Financial Times' Ben Hughes welcomes the recent Ipsos MORI survey that shows the title’s continued success in Europe.

Source: InPub Weekly # 023 29/10/2010

What business do you think you’re really in? by Lawrence Clarke

Sift Groups hosted a seminar recently entitled ‘Publishing is dead – Long live publishing’. One of the sessions was presented by Lawrence Clarke.

Source: InPub Weekly # 023 29/10/2010

I would like to thank … by Rick Porter

Imagine Publishing’s Retro Gamer won the Best Magazine award at the recent Games Media Awards. Editor in chief Rick Porter explains why he thinks they won.

Source: InPub Weekly # 022 22/10/2010

Generating online revenue – the tyranny of the banner by Andy North

Sift Groups hosted a seminar recently entitled ‘Publishing is dead – Long live publishing’. One of the sessions – Making money in the new world of online publishing – was presented by Andy North.

Source: InPub Weekly # 022 22/10/2010

The iPad Rush by Robert Elding

Digital publishing vendor YUDU Media recently announced the results of a new survey on how organizations’ use of digital publishing is changing. Robert Elding summarises the main findings.

Source: InPub Weekly # 022 22/10/2010

At the AOP Summit by James Evelegh

The great and the good of the online publishing world met at the Westminster Bridge Park Plaza Hotel last Friday for the AOP annual conference. James Evelegh was there too.

Source: InPub Weekly # 022 22/10/2010

Tablets & E-Readers: Finding the Business Model by Larry Kilman

The 3rd WAN-IFRA International E-Reading and Tablets Conference was held in Hamburg last week. Larry Kilman summarises the main talking points.

Source: InPub Weekly # 021 15/10/2010

EDP: a trip down memory lane by Ian Collins

Earlier this week, Archant Norfolk’s flagship title, the Eastern Daily Press, celebrated its 140th birthday. EDP arts correspondent, Ian Collins, takes a look back at its story.

Source: InPub Weekly # 021 15/10/2010

Launch of Businessweek country reports by Christoph Gerth

The inaugural edition of Bloomberg Businessweek’s special country reports series, is a showcase of the new global proposition, writes Christoph Gerth, Bloomberg Businessweek’s regional director.

Source: InPub Weekly # 020 08/10/2010

Media Pioneer Awards - Songlines by Carolyn Morgan

The latest Media Pioneer award winner is Songlines. Carolyn Morgan of the Specialist Media Show looks at how Songlines has found new readers through retail partnerships.

Source: InPub Weekly # 020 08/10/2010

Can’t be bothered by Mark Rowe

Mark Rowe spent his summer trying to whip up some interest amongst the local press about his recently published book. What he found was a near-universal lack of interest and feedback.

Source: InPub Weekly # 020 08/10/2010

Digital venture’s model breaks the mold by Karlene Lukovitz

Even as the sturm und drang surrounding publishers’ wrangles with Apple over how iPad-based subscriptions will be sold continues, writes Karlene Lukovitz, the entrepreneurs behind new, digital-only publishing venture Nomad Enterprises say they have zero issues with accepting Apple’s terms.

Source: InPub Weekly # 019 01/10/2010

Giving them what they want by Kate McElroy

Just Ask, the PPA’s relaunched Shop Save and home news delivery (HND) scheme, is to be rolled out to independent retailers across the UK. Kate McElroy, senior circulation executive at the PPA, explains the scheme’s potential for driving magazine sales.

Source: InPub Weekly # 019 01/10/2010

Innovation and Engagement by Louise Howells

Vogue.com recently teamed up with Looklet, the digital styling studio, to launch The Stylist. Louise Howells explains Vogue’s strategy.

Source: InPub Weekly # 019 01/10/2010

Cosmo on Campus by Justine Southall

On 11th October, writes Justine Southall, Cosmopolitan will break new ground by extending into the student market with the launch of ‘Cosmo on Campus’.

Source: InPub Weekly # 019 01/10/2010

Newsagents feel the squeeze by Parminder Singh

Recent decisions by some publishers and wholesalers have increased newsagents’ costs and reduced their revenues. Parminder Singh says that this squeeze is not in the industry’s best interests.

Source: InPub Weekly # 018 24/09/2010

Guardian uses social media for VisitEngland campaign by Tom Quick

The Guardian recently launched a social media element as part of the VisitEngland brand partnership campaign. Tom Quick, of social media specialists, Smesh, outlines the strategy behind the campaign.

Source: InPub Weekly # 018 24/09/2010

The need for a knowledge hub by Jim Chisholm

As publishers, writes Jim Chisholm, we are meant to be leaders in the provision of information. So are there any lessons we can learn from our external information gathering and dissemination to our internal practices?

Source: InPub Weekly # 018 24/09/2010

Launch of Telegraph Fashion by Gavin Hughes

There’s a real buzz of excitement at Telegraph Media Group, writes Gavin Hughes, since the launch of its new dedicated fashion and beauty website on Monday 6th September.

Source: InPub Weekly # 017 17/09/2010

Reaching a wider audience by Josh Bottomley

LexisNexis recently announced a tie-up with the Guardian newspaper to supply legal information and related services to its diverse readership, including legal professionals, business people and consumers. Josh Bottomley explains LexisNexis’ strategy.

Source: InPub Weekly # 017 17/09/2010

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