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Open-source software: is it the way forward? by Michael Upshall
Some very big players, including the Financial Times, the Economist and even the White House, all use freely available software. Too good to be true? Michael Upshall looks at the whys and wherefores of open-source software and highlights the questions you need to ask.
Source: InPublishing Magazine Jul/Aug 2011
City-centric by Greg Hadfield
The rise of open-data cities is giving local media a chance to re-invent themselves, and, warns Greg Hadfield, it could be their last lifeline.
Source: InPublishing Magazine Jul/Aug 2011
Apps Are the Least of Newsstand’s Problems… for Now by Karlene Lukovitz
Are magazine apps cannibalising magazine newsstand sales? During the recent 2011 Retail Marketplace conference, writes Karlene Lukovitz, publishers and distributors strove to reassure retailers in attendance that this is not the case.
Source: InPublishing Magazine Jul/Aug 2011
Innovation in print by Darrel Crowley
Innovation is not the exclusive preserve of digital. New stuff happens in print too, and there is an exciting array of new techniques that publishers can use to enhance the impact and appeal of their print publications. Darrel Crowley lists thirteen of them!
Source: InPublishing Magazine Jul/Aug 2011
Six Steps to Success by JV Chamary
The iPad edition of BBC Focus Magazine was recently rated the world's best publication app. JV Chamary describes the experience of producing the app, and what the creative team has learnt from six months of tablet publishing.
Source: InPublishing Magazine Jul/Aug 2011
No more navel-gazing? by Ray Snoddy
There is one small paradox about the newspaper business at the moment that has largely gone unnoticed. It’s rather like the dog that hasn’t barked. Whatever happened, asks Ray Snoddy, to the specialist media pages in the national press?
Source: InPublishing Magazine Jul/Aug 2011
At the top of their game by Peter Sands
Against a generally gloomy industry backdrop, the recent Society of Editors Regional Press Awards highlighted the excellent work still being done by some papers. Chairman of the judges, Peter Sands, looks at some of the winning entries and what we can learn from them.
Source: InPublishing Magazine Jul/Aug 2011
It’s that time of year by Jim Chisholm
The accountants are lurking, asking for initial thoughts regarding 2012. As you start to fret over the figures, Jim Chisholm offers ten strategic pointers.
Source: InPublishing Magazine Jul/Aug 2011
Mail – Options & Opportunities for Publishers by Ian Phillips
Choosing the right mail provider and services has always been important, but with more choice then ever and postage costs rising well above inflation, it is vital publishers make the right choices, writes Ian Phillips.
Source: InPublishing Magazine Jul/Aug 2011
Abby Carvosso - interview by Meg Carter
When we talk about multi-platform, how many platforms are we talking about? For many of us, it’s probably a couple, but for Bauer Media it’s loads: print, TV, radio, website, mobile, Facebook, events; all of which, of course, present mouth watering commercial possibilities. Meg Carter talks to Bauer’s head of magazine sales, Abby Carvosso, about life in a truly multi-platform publishing environment.
Source: InPublishing Magazine Jul/Aug 2011
Where’s The Great Leap Forward? by David Hepworth
Red car, bikini-clad model, big fish, a fire in the fireplace; we’ve got to the point where we can say with some certainty what will be on the covers of our favourite magazines. Is the ferocious competition at the newsstands, asks David Hepworth, producing a generation of safety-first editors?
Source: InPublishing Magazine Jul/Aug 2011
Trends and developments in online video by Jack Wallington
It’s easy to forget that online video is still in its infancy. Much work has been done to iron out early problems and create industry-wide standards and definitions. As a result, writes Jack Wallington, online video advertising is now booming.
Source: InPublishing Magazine Jul/Aug 2011
Search – The Evolution Continues by Amanda Watlington
The growth of vertical search, social media and mobile computing has seen search engines having to adapt to stay relevant. As search engines have changed their processes, writes Amanda Watlington, publishers too have had to rethink theirs, to avoid dropping down the rankings or even de-ranking.
Source: InPublishing Magazine Jul/Aug 2011
Radical ideas for ambitious specialist publishers by Carolyn Morgan
The Specialist Media Conference on 25 May 2011 focused on pioneering ideas in specialist media, with case studies from consumer and business to business publishers. Carolyn Morgan reviews the main talking points from the event.
Source: InPublishing Magazine Jul/Aug 2011
Going Weekly by Steve Dyson
The daily Torquay Express will become a weekly product from July 21 in what could be a new tide of conversions. Steve Dyson discovers how this has been successful for one newspaper – and wonders who might be next.
Source: InPublishing Magazine Jul/Aug 2011
News of the World: RIP by Jon Slattery
It was the week the rotten roof finally caved in on the News of the World, writes Jon Slattery, as it was engulfed by the phone hacking scandal and was closed in the ultimate damage limitation exercise.
Source: InPub Weekly # 055 08/07/2011
One-push publishing is the way forward by Peder Bonnier
Peder Bonnier, Head of Digital Media at the publishing house that bears his family name, is adamant that magazine publishers should be expecting – even demanding – a one-push solution across all tablet platforms.
Source: InPub Weekly # 054 01/07/2011
T3: learning through doing by Nial Ferguson
Last Thursday, T3 published the 10th consecutive issue of its iPad edition. Nial Ferguson, T3’s Group Publishing Director, says the experience has been illuminating.
Source: InPub Weekly # 054 01/07/2011
Staying one step ahead by Amy Bell
Amy Bell explains why training and development are vital to your publishing business.
Source: InPub Weekly # 054 01/07/2011
Loving Local by Robert Ray
The Newspaper Society recently undertook a major research project looking into the importance of community. Robert Ray summarises its main findings.
Source: InPub Weekly # 053 24/06/2011