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Where content marketers go wrong – six top tips for brands by Julia Hutchison

Big brands are expanding their content marketing budgets, and using it to build a direct relationship with the consumer. Julia Hutchison looks at what the brands need to do to ensure that budget is well spent.

Source: InPub Weekly # 139 26/04/2013

The Royal Charter and the Press by Jon Slattery

According to Jon Slattery, you’ve got to be worried when politicians look so pleased with themselves. Jon looks back on a tumultuous week for the press.

Source: InPub Weekly # 135 22/03/2013

How to survive the challenge of digital publishing change by Riva Elliott

Let’s face it; UK publishers have had a challenging four years. What can publishers do to improve their chances in a multi-media world? Invest in training to give their journalists the tools they need to become their strongest brand ambassadors, writes Riva Elliott.

Source: InPublishing Magazine Mar/Apr 2013

The least-worst solution? by Anthony Longden

Yet another twist. The Conservatives released the long-awaited details of their Royal Charter proposal aimed at satisfying the demands of Leveson. What are we to make of it, asks Anthony Longden.

Source: InPublishing Magazine Mar/Apr 2013

The modern editor by Steve Dyson

As newspapers grapple with the digital world, editorial leaders are unrecognisable from days of yore. But what are the differences between ‘old’ and ‘modern’ editors? And what attributes make the best candidates for the ‘chair’ in 2013? Steve Dyson reports.

Source: InPublishing Magazine Mar/Apr 2013

Society of Editors Conference 2012 by Steve Dyson

The BBC’s Newsnight controversy, the future of investigative journalism and anxious debates ahead of Leveson all provided timely content at the Society of Editors annual conference. But were there enough actual editors among delegates? Steve Dyson reports.

Source: InPublishing Magazine Jan/Feb 2013

Leveson – the recommendations by Jon Slattery

On 29 November, Lord Justice Leveson presented his long awaited report into the culture, practices and ethics of the press. The million or so words, spread over four volumes, quickly became distilled into one central question – should there be statutory underpinning of press regulation? Jon Slattery looks at the report and publisher reaction to it.

Source: InPublishing Magazine Jan/Feb 2013

NCTJ Annual Conference by Lisa Nelson

The spectre of the Leveson Report loomed large, writes Lisa Nelson, as the NCTJ Journalism Skills Conference got underway in Nottingham on Wednesday, 28 November.

Source: InPub Weekly # 121 07/12/2012

Lisa Smosarski - interview by Meg Carter

Proof of the impact that freemium title Stylist has had is the fact that you don’t see many copies lying around the carriage floor. Readers actually take their copies with them. Meg Carter talks to editor Lisa Smosarski about how the title has achieved its editorial clout, despite being free.

Source: InPublishing Magazine Nov/Dec 2012

Journalistic Mission is to Speak the Truth to Power by Peter Preston

A service to commemorate journalists, camera-crew and support staff who have died in the conflicts of the 21st Century while bringing us the news was held at St Bride's Church, Fleet Street, on Monday 22nd October. Peter Preston gave the address.

Source: InPub Weekly # 115 26/10/2012

Leveson Modules 3 and 4 by Jon Slattery

And then it was over! After many months of sometimes shocking testimony, Lord Justice Leveson brought proceedings in Court 73 to a close at the end of July and retired to the thankless task of drawing up his recommendations. Jon Slattery looks at what Modules 3 and 4 tell us about the state of the press and the likely future of press regulation.

Source: InPublishing Magazine Sep/Oct 2012

Joanne Butcher - interview by Steve Dyson

The deep recession and the Leveson Inquiry are resulting in major changes in journalistic training, including new courses in business and finance reporting and media ethics. Steve Dyson finds out more from Joanne Butcher, chief executive of the National Council for the Training of Journalists.

Source: InPublishing Magazine Sep/Oct 2012

Life out of the Editor’s chair by Susan Riley

The regional newspaper editor has become something of an endangered species. Title closures, frequency changes and company restructures have all taken their toll. Former Lancaster Guardian editor, Sue Riley, looks at what some of her erstwhile colleagues have been getting up to.

Source: InPublishing Magazine Sep/Oct 2012

Feral Beasts: A Walk Through The Media Jungle by Sir Christopher Meyer

Sir Christopher Meyer, former press secretary to John Major, ambassador to the US and chairman of the Press Complaints Commission, gave the annual lecture at the Worshipful Company of Stationers and Newspapermakers on 16 April. This is the full text of his talk.

Source: InPublishing Magazine Jul/Aug 2012

Managing content – fairytale or nightmare? by Peter Houston

Content, which might have previously found one outlet, print say, now finds itself being output through an every growing array of channels. This has, says Peter Houston, put considerable strain on editorial teams who have had to radically change the way they operate.

Source: InPublishing Magazine Jul/Aug 2012

Josh Tyrangiel - interview by Meg Carter

Businessweek has enjoyed a turnaround in its fortunes since being acquired by Bloomberg in 2009. Part of that is down to Bloomberg clout, part of it is down to the leadership of award winning editor Josh Tyrangiel, who on a recent visit to London, met up with Meg Carter to explain his publishing strategy.

Source: InPublishing Magazine Jul/Aug 2012

Too Many Covers Lost In The Crowd by Peter Jackson

The PPA recently added a Cover of the Year category to its annual awards. Peter Jackson takes this opportunity to look at cover trends in general and what the PPA nominated covers tell us about the current state of front cover design.

Source: InPublishing Magazine Jul/Aug 2012

40th anniversary of Napalm Girl photo by Margie Mason

On 8th June 1972, Associated Press photographer Nick Ut snapped what was to become one of the most iconic images of the twentieth century. Margie Mason recounts the impact that photo had on the nine year old girl at its centre, Kim Phuc.

Source: InPub Weekly # 099 08/06/2012

InPublishing Tip 5 – Thank the PRs by James Evelegh

Much as we would like to pretend otherwise, the news pages of most B2B sites, and a great many consumer ones too, rely on press releases to sustain them. When you run a press release, writes James Evelegh, take a minute to thank the PR. It pays dividends.

Source: InPub Weekly # 097 25/05/2012

Leveson Inquiry Module 2 by Jon Slattery

With the conclusion of Module 2, the Leveson Inquiry reached its half way point. Module 2 has seen less celebrity glitz but there have still been some explosive revelations. There has also been, writes John Slattery, a distinct lack of balance.

Source: InPublishing Magazine May/Jun 2012

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