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Figuratively speaking – online doesn’t add up by Ray Snoddy
At long last the future of newspapers, print versus online editions, charging for online and the industry’s relationship with social networking sites can all be reduced to a series of numbers. Ray Snoddy explains.
Source: InPublishing Magazine Sep/Oct 2009
What is the future of print? by Mike Miles
That’s easy – it’s digital! Close the presses and head online. But, are we being too hasty? After all, the advertising downturn has hit online too, and with the notable exceptions on niche and B2B, we haven’t got our online charging mechanisms right. There is a future for print, says Mike Miles, but publishers need to recognise that the consumer has changed and innovate accordingly.
Source: InPublishing Magazine Sep/Oct 2009
Media Futures by Carolyn Morgan
In the brave new world of free online content, how will media be consumed and paid-for? How will technology affect how consumers use different media? How will established publishers and media owners have to evolve to survive? Carolyn Morgan attended July’s Media Futures Conference in search of answers.
Source: InPublishing Magazine Sep/Oct 2009
The first cut is the deepest - or is it? by Allan Prosser
Making economies in publishing houses is a path almost as well-worn as the Appian Way. Downsize, merge back office, squeeze suppliers, cut training budgets, axe travel, fold sections, transfer local sub-editors into regional “centres of excellence” (sic). But Allan Prosser wonders whether there is still plenty of water left in the well?
Source: InPublishing Magazine Sep/Oct 2009
Are marketers shooting themselves in the foot? by Karlene Lukovitz
After more than a year of a steady diet of bad news, items that once would’ve been treated by the media trades as harbingers of the apocalypse now create a brief flurry of coverage and gallows humour on blogs for a day or two. Then, says Karlene Lukovitz, it’s on to the next magazine folding or other discouraging development.
Source: InPublishing Magazine Sep/Oct 2009
Evelyn Webster - interview by Meg Carter
Evelyn Webster took over as chief executive of IPC Media in January amidst the toughest trading conditions magazine publishers have had to face in living memory. Evelyn tells Meg Carter about the measures she took to weather the storm and also about her long term vision for the company.
Source: InPublishing Magazine Sep/Oct 2009
The Absence of Trust by James Murdoch
This is the text of the MacTaggart Lecture, given by James Murdoch at the 2009 Edinburgh International Television Festival on 28 August.
Source: MacTaggart Lecture 2009
The Quest to Diversify by Aidan Mullally
The recession is causing many businesses to focus on the short term – on what they need to do to secure their financing, to manage cash and to control costs. These areas will remain priorities, but as they come to terms with the possibility that these conditions will continue for some time, how else should they be responding? Aidan Mullally looks at the opportunities and challenges in expanding from print.
Source: InPublishing Magazine Jul/Aug 2009
John Fry - interview by Ray Snoddy
In January, John Fry succeeded Tim Bowdler as chief executive of Johnston Press. Given that the company’s stock has continued to fall, their Irish titles remain unsold and the banks are breathing down their necks, you might expect a degree of despondency to have set in. Not a bit of it. Ray Snoddy meets up with a resolutely upbeat John Fry.
Source: InPublishing Magazine Jul/Aug 2009
The future of publishing by Robert McCaffrey
In fifty years’ time, will people have the same difficulty explaining the concept of print to their grand children as we currently do with records and cassettes? Probably, says Robert McCaffrey, who, whilst a fan of the printed word, fears that the figures simply no longer add up.
Source: InPublishing Magazine Jul/Aug 2009
Sir Martin Sorrell - interview by Ray Snoddy
There are few people in the media with a genuinely global perspective. Rupert Murdoch is clearly one. Sir Martin Sorrell, chief executive of WPP, is another. Ray Snoddy managed to catch up with Sir Martin, an achievement in itself, to get his views on newspapers and the wider media landscape.
Source: InPublishing Magazine May/Jun 2009
Vive La Presse by Peter Preston
President Sarkozy recently announced a series of seemingly radical initiatives to revive the ailing French press. Will they work? Peter Preston places the measures in the context of France’s post war press settlement and concludes that they are extremely unlikely to succeed.
Source: InPublishing Magazine May/Jun 2009
Yvonne Ossman - interview by Meg Carter
Like everyone in publishing battling for survival in the face of recession, Yvonne Ossman, UK publisher of the Economist, has a challenging year ahead. But while others grapple with how best to scale back new investment, cut costs - even manage decline, her sights, she tells Meg Carter, are firmly set on overseeing a period of major new investment in the Economist brand.
Source: InPublishing Magazine May/Jun 2009
Experimentation: The Only Sound “Strategy” by Karlene Lukovitz
After hours of searching recent industry news in hopes of finding some upbeat data titbits about the US print media scenario to offer here (if only for novelty’s sake), Karlene Lukovitz is forced to admit that this mission was largely a bust...
Source: InPublishing Magazine May/Jun 2009
Publishing Futures – Survey Results by Jim Bilton
The Publishing Futures survey, run by Wessenden Marketing and InPublishing and sponsored by Wide Area, has produced fascinating insights into the current and future state of the publishing industry. The full results are available at www.widearea.co.uk/pf, but here, Wessenden’s Jim Bilton summarises the key findings.
Source: InPublishing Magazine May/Jun 2009
Ploughing an editorial furrow by Mike Donovan
Advertising-free publications are nothing new. Newsletters have been doing it for years, but they are unusual in the farming market where the big machinery manufacturers provide valuable revenue streams for many of the leading titles. Yet it was that very advertising support, and the seeming influence it exerted over editorial, that led Mike Donovan to spot a new niche in a mature market.
Source: InPublishing Magazine May/Jun 2009
Gill Hudson - interview by Meg Carter
First published in 1923, the Radio Times is one of publishing’s mega-brands. Its award winning editor, Gill Hudson, has had a busy few months, presiding over a reaffirmingly healthy Christmas issue and collecting the award for best magazine cover of all time at the PPA’s Magazine Week. Meg Carter caught up with Gill to talk to her about the challenges of editing a British institution.
Source: InPublishing Magazine Mar/Apr 2009
2009: Evolution is Out, Warp-Speed Integration is In by Karlene Lukovitz
Recessions have a habit of focussing the mind and concentrating resources, so that trends, evident before the recession hits, often accelerate during it. Karlene Lukovitz looks at what 2009 has in store for US consumer publishers.
Source: InPublishing Magazine Jan/Feb 2009
A disappearing number by Allan Prosser
Newspapers are in a jam, in no small measure because of over consolidation, increasingly remote management and the pursuit of excessive and unsustainable profits. Allan Prosser urges publishers, in the current frenzy, to remember what’s important, what has value and what the communities we serve want from us.
Source: InPublishing Magazine Jan/Feb 2009