A vibrant forum is a wonderful thing, but it doesn’t come easy. Hard work and careful planning are essential, as is ongoing moderation and participation from the forum host. You can’t just launch it and leave it! Amanda Watlington lists the essential ingredients of a successful forum.
Amanda Watlington
Amanda G Watlington is owner of Searching for Profit, a search marketing consultancy focusing on the interaction of the consumer with businesses using search engines, RSS, blogs, podcasting or other new media to deliver their message. Amanda has led sessions on search marketing, web strategy and social media at Search Engine Strategies, PubCon, AdTech, and for the DMA.