Newsstand

Service Description

Reach your readers with the world’s leading online Newsagent

Uniquely placed, Newsstand enhances the availability, sampling and reader retention of its stocked magazines. Using the internet to support the printed press, Newsstand’s unparalleled range of publications, browsing capability and speed of delivery mean it has become the nation’s easiest and most flexible way to buy magazines.

This document gives a brief overview of the Newsstand Online Newsagent and the services that it can provide to the publishing industry. Further detail on each service can be obtained directly from Newsstand upon request.

1. The Newsstand Online Newsagent

Newsstand has been online since 1995 and is now the largest online newsagent in the world with around 3,000 magazines listed. We aim to stock all magazines that are published or imported into the UK and provide same day despatch to our customers worldwide. Users are able to view current magazine front covers in detail before purchasing and can choose to buy single copies and/or subscriptions. The aim has been to allow visitors to the site the ability to browse publications before purchasing and also for them to discover new magazines as they do so. Back issues are also catered for.

UK customers who order before 3 PM will generally receive their magazine the next morning via First Class mail, bringing a new level of immediacy to the print magazine online marketplace.

The Newsstand database system has been custom built over the last 15 years and is capable of all subscription management tasks. Newsstand’s customer data can be utilized for cross selling, sampling or further publisher offers, subject to our commitment to low levels of push marketing activity.

Newsstand provides the platform for any magazine, no matter how small, to effectively obtain 100% availability to all potential customers worldwide through its prominent and well respected website.

The website currently has an average of 35,000 visits per month and revenue has increased by over 58% year on year, thus providing credible web based promotional opportunities.

Newsstand excels in customer service.

2. The Pocket Newsstand

Newsstand has developed the first mobile ‘phone application, on Android, that acts as a mobile newsagent. Using the same ideals as the website, users are able to browse the complete catalogue of magazines and view current covers and on sale data from their mobile. The Pocket Newsstand will allow the easy purchase of any magazine and the distribution will be carried out alongside the website orders allowing next day delivery. The beta version can already be found on the Android marketplace with the full, purchase ready update scheduled in for early June 2010. The Android operating system is the fastest growing within the mobile phone market.

A vast and new selection of marketing and customer interaction options make themselves available with the introduction of The Pocket Newsstand in conjunction with a separate, proprietary mobile coupon system to be launched later in 2010.

3. Polywrap and Mailing Services

For higher volume subscriptions mailing, Newsstand’s sister company has three polywrapping plants across the country. These are located in East London, Sheffield and Manchester and utilise high quality Sitma machinery to ensure a fast, economic and flexible service with over 10 years experience. Notable service options include a high speed of up to 20,000 copies per hour, selective inserting, registered film and full mailing services with seamless integration from the Newsstand website offering.

4. The Developing Distribution

Newsstand already distributes to many individuals and businesses across the world. The packing process takes place six days of the week and varies from single copies to parcel preparation. The Newsstand database can handle the full spectrum of distribution requirements and ensure consignments are made ready for collection as and when required.

Newsstand carries out its own newspaper distribution to over 100 central London hotels and businesses, seven days per week. This enables the provision of a comprehensive delivery service within the M25, as well as access to the capital’s best hotels utilising either Newsstand’s proprietary vehicles or delivery partners.

For projects further afield Newsstand can manage requirements through third party distribution.