Skip to: Navigation | Content | Footer

Dennis strengthens B2B offering

Dennis is expanding its B2B offering with a newly-formed dedicated sales team, headed up by new B2B Commercial Director, Christian Cannon.

Author: News Desk

Posted on: 10 July 2018 07:57

Dennis strengthens B2B offering

Christian Cannon: "I couldn’t be more excited to be joining Dennis B2B."

Dennis offers a range of services including lead generation, bespoke content, partnerships, display and events. This business has been a priority for Dennis, doubling in size in the last two years and these changes are part of a wider investment to ensure that the company has the most relevant offering for its advertising partners, says Dennis. This new team and investment should provide a platform to provide similar services to a wider range of clients in finance and automotive.

John Garewal, MD of Technology at Dennis, said: “Dennis has an incredible portfolio of technology brands, that has championed the best technology content for approaching four decades. Within this, our B2B brands alone reach a business audience of over 2.4m every month.

Looking forward, our dedicated B2B team will further solidify our position in the market and allow us to grow and invest in our business offering, with a specific focus on business campaign delivery and Lead Generation.”

Christian Cannon joins Dennis from his most recent role as B2B Commercial Director at Business Insider. Prior to this, Chris was Sales and Marketing Director EMEA at CBS and Senior Account Director at PHD. Chris will head up the eight strong Dennis B2B commercial team, working closely with the editorial teams across IT Pro, Cloud Pro, Channel Pro, PC Pro and Alphr.

Garewal continues: “I’m delighted that Chris has joined Dennis to head up the B2B Sales team - he brings extensive technology sector marketing and advertising experience to this newly created role, and I’m confident he will be hugely successful in helping Dennis aggressively expand this business area during 2018 and beyond.”

Cannon said: “At a time when technology marketers are placing huge value and importance on premium editorial environments and high quality data products, I couldn’t be more excited to be joining Dennis B2B. The division has seen significant investment over the last couple of years and with a super talented team and fantastic brands and products, I can’t wait to get started in shaping and building the business even further.”

Christian Cannon joins Dennis with immediate effect.

Most read on InPublishing

These are the most read stories on the InPublishing website over the last 14 days, in order from the top.


Print futures: 5 minutes with… Matt Carry

Matt Carry
Posted on: 17 January 2019

Motor Sport: doubling down on reader revenues

Meg Carter
Posted on: 27 November 2018

Big Publisher Functionality for Small Publisher Budgets

James Evelegh
Posted on: 27 November 2018

AI – let’s not waste it

James Evelegh
Posted on: 10 January 2019

The Power of Shorthand

Ian Halstead
Posted on: 27 November 2018

The murky world of digital advertising

Tom George
Posted on: 27 November 2018

Building a sustainable brand

Ciar Byrne
Posted on: 27 November 2018

Puzzle magazines

Alan Geere
Posted on: 27 November 2018

Paid Content Strategies - Ten Top Tips

Peter Houston
Posted on: 19 December 2018

This list is based on data from Google Analytics, and is refreshed every 24 hours. (Last updated: 19/01/2019 05:49)

Editor's Pick of Recent News Stories

Posted on: 17 January 2019
Posted on: 16 January 2019
Posted on: 15 January 2019

Find out more about

Featured job

Circulation Manager
Salary: Competitive
Aceville Publications Ltd
Colchester, Essex

Featured in InPublishing Jobs

InPub Weekly: Sign-up

Click here to sign up for our free weekly email newsletter:

Sign up now!

Magazine registration

Publishing Partners Guide

Guide to paid-content