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Princes Trust House, 7-9 Eldon Street, London, EC2M 7LS

Advertising is now cross-media. Print, digital, social - you probably need them all. And advertisers want to be able to quickly and easily book packages that take advantage of multiple platforms. BrightMedia is an end-to-end solution for cross-media ad sales, making the booking process easy and quick. And, it opens up the possibility of self-service and mobile.

BrightMedia is configured to fit your business and products, managing inventory and the sales process, saving your sales team time and allowing you to protect and grow advertising revenue. Set rules in line with your business today, create bundles and apply discounts. And when the next ad innovation arrives, simply update the rules to fit.

Two of the UK’s leading national newspaper publishers, Northern & Shell and The Guardian have implemented BrightMedia. We also work with number of UK publishing companies, including Jobsite, Macmillan, Nature Publishing and Trinity Mirror Digital Recruitment.

BrightMedia is built on Salesforce, the world’s #1 cloud platform, allowing your business to take advantage of all the benefits of cloud-based technology.

Key features

• Built for cross-media ad sales

• Inventory management

• Reporting & analytics

• Mobile optimised

• Customer self-service capabilities

• Integration to programmatic trading platforms

• Cloud-based and integrated with Salesforce

For more information, visit

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Contact info
Contact Steve Warner
Job title Sales & Marketing Director
Tel 01376 520 578
Email Steve Warner
Address BrightGen
Princes Trust House
7-9 Eldon Street
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BrightGen announces BrightMedia

BrightGen, a Platinum Salesforce Consulting Partner, this week announced the release of BrightMedia – a Salesforce Fullforce Solution for the media industry.

Author: News Desk
Posted on: 9 March 2016

BrightMedia is an end-to-end solution for cross-media ad sales, says BrightGen. It solves many challenges faced by the media industry today by integrating Salesforce into the advertising sales process, managing advertising orders from quotation through to fulfillment and billing. This solution can provide faster and more predictable deployments for customers, empowering them to transform their processes and connect with customers in entirely new ways.

“The BrightMedia Fullforce solution re-enforces our commitment to the media industry. Learning from the global media clients we work with daily, we saw an opportunity to develop a solution that has the power to transform the sales cycle for media companies around the world,” said Rob Stevens, CEO, BrightGen.

Kori O’Brien, vice president, global alliances and industry solutions, Salesforce said: “We are thrilled that BrightGen has been recognized as a Salesforce Fullforce Solution partner to transform how companies connect with their customers in Media. We work closely with Salesforce Fullforce Solution partners to ensure our customers benefit from our partner's industry expertise with Salesforce’s Customer Success Platform.”

“BrightMedia has enabled us to remain responsive and competitive within a diverse and rapidly changing market,” said Alan Tabrar, Advertising Systems Manager, Northern & Shell.

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