The largest annual survey of email marketers in the UK, The Adestra / Econsultancy Email Marketing Industry Census 2012, highlights important areas that are neglected in making the email marketing channel produce better results and raise revenues.
Archant, the community media business, has seen a small rise in group operating profit in the second half of 2011, as it has continued to invest in its future and pursue a strategy of developing a customer-centric, multi-media organisation.
Forty years after its launch, the Financial Times this week relaunches its conferences and events division as Financial Times Live, making live video streaming, webinars, a video archive and Twitter chats core elements of its corporate events.
About 200 participants from the European Institutions, Europe’s magazine media and other stakeholders from across Europe attended the European Magazine Media Night on 28 February in Brussels.
News International and Northern & Shell have been slammed by angry newsagents for devaluing the Sunday newspaper market with poor editorial content and low cover prices.
Thanks to strong support from independent newsagents, especially NFRN members, the Daily Mail’s first-ever national collect promotion, Frozen Planet, has been a great success.
Telegraph Media Group, (TMG), has partnered with Kia to create a multimedia campaign aimed at further enhancing the public’s perception of the car brand and introducing new car models.
NME, the multiplatform music brand, has announced a partnership with Pilot Ventures for the launch of WWW.NME.COM in India (WWW.NME.IN), with a dedicated Indian edition of the magazine to follow.
After 11 years at Northcliffe Media, Alan Qualtrough has decided to step down as Editor of the Western Morning News to pursue other interests.
20th February saw the launch of Arc, a bold new digital publication from the makers of New Scientist.
Anabel Hernández, a Mexican journalist and writer known for her investigative reporting on corruption and the abuse of power in Mexican politics, has been awarded the 2012 Golden Pen of Freedom, the annual press freedom prize of the World Association
The Midland News Association, publisher of the Express & Star, has appointed a new head of digital.
220 Triathlon, Immediate Media Co’s triathlon title, has announced the launch of myTri, an interactive social media training channel on its website 220triathlon.com.
Telegraph Media Group, (TMG), has created an innovative, multi-platform digital advertising format, in partnership with DoubleClick, which has won the IAB ‘Future Formats’ Award.
The Press Distribution Forum, the PPA and the NFRN have given their reaction to yesterday’s decision by the OFT.
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