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FEATURE Why precision is becoming programmatic advertising’s biggest competitive advantage

Quality rather than quantity is driving the next stage in programmatic’s journey. Larraine Criss, COO at Preciso, explains why this is good news for both buy-side and sell-side.

News Newsworks research reveals cultural relevance drives 15% of UK sales worth £147bn

A new study from Newsworks has quantified the commercial value of culture for the first time, revealing that cultural relevance contributes to 15% of UK sales and is worth an estimated £147 billion to UK consumer spending.

News Shortlist announced for Media Freedom Awards 2026

The shortlist has been announced for the Society of Editors’ Media Freedom Awards 2026.

COLUMN Where there’s a will…

Should AI be regulated? Can AI be regulated? Yes and yes, assuming the political will is there.

July/August 2026 issue now available

The latest issue of InPublishing magazine has just been published.

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