Business Insider's ad team launches campaign
Business Insider Advertising has launched a campaign featuring a rejuvenated look and feel.
Business Insider Advertising has launched a campaign featuring a rejuvenated look and feel.
A statement of objections sets out how Google may have broken competition law by using its dominance to favour its own ad tech services in open-display advertising.
The partnership integrates Onetag’s Smart Curation platform with Audigent’s programmatic activation which aims to offer higher media quality across the ad ecosystem.
Rebrand and e-commerce integration heralds a new era for Auto Express as part of Carwow Group.
Ahead of our ‘optimising sales’ webinar on 24 September, we grab five minutes with Workbooks CEO John Cheney to ask him about some of the sales challenges and opportunities facing publishers.
The Sun’s Never Mind The Ballots has gained sponsorship from Betfair for its US election coverage.
Multilocal has announced the appointment of Rafal Dworak as product partnerships lead.
Tesco Finest are the exclusive launch partner for the Guardian’s new Feast app.
The IPA has issued a response to the Scottish Government’s halt on public service advertising.
Mail Sport has been revealed as the official partner of the British Boxing Awards, which will celebrate the great and good of the sport.
Elizabeth Herbst-Brady joins global executive leadership team as chief revenue officer.
According to WARC, declining addressability, brand safety and ad fraud are set to define programmatic advertising over the next year.
Time Out London has revealed its hyper-local out-of-home campaign to launch new WhatsApp Channels with billboards across Hackney, Bethnal Green and Walthamstow to inspire locals to follow Time Out on WhatsApp.
Kerys Arundell is head of ad ops at Bauer Media, where she is responsible for technical ad delivery and efficiency across their portfolio. This is what’s she’s working on now…
Where is the growth opportunity for today’s publishers? Douglas McCabe tracks how the commercial model has evolved over the past fifty years and examines whether a better understanding of what online audiences want, will help drive future growth.
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