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P&G earns ABC certification for Online Behavioural Advertising
Procter & Gamble (P&G) has become the first advertiser to obtain the EDAA Trust Seal for best practice in Online Behavioural Advertising.
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Email Marketing delivers top ROI, but team structure plays a part
The top marketing channels that achieve the best Return on Investment are Email Marketing and SEO – 25% of marketers say both rank as ‘excellent’ – according to the latest Email Marketing Industry Census 2015 from Econsultancy/Adestra.
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WoodWing integrates Elvis DAM with TruEdit and vjoon K4
WoodWing Software announced yesterday that its digital asset management solution, Elvis DAM, can now be integrated with either MEI’s cloud-based workflow solution TruEdit or the cross-media publishing platform vjoon K4.
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Outbrain Announces Multi-Year Global Deal with ESPN Inc
Outbrain, the content discovery platform last week announced an exclusive multi-year global deal with ESPN to deliver sponsored content recommendations to its users around the world, while taking advantage of Outbrain’s real-time analytics and insigh
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Trinity Mirror publishes regional election manifestos
Trinity Mirror’s regional titles launched their General Election coverage today by publishing manifestos based on the views of more than 18,000 readers.
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European Digital Media Awards – shortlist announced
WAN-IFRA has announced the shortlists for the European Digital Media Awards 2015.
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News UK appoints new General Manager for Scotland
News UK announced on Friday that Richard Bogie will be joining the company on April 7th as General Manager for Scotland, with responsibility for delivering commercial targets and developing new opportunities for its Scottish business.
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PCS take on ten graduate developers
PCS, the midlands based publishing software developer, has recently made a considerable investment in new graduate talent.
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FT launches African macroeconomic database
The Financial Times yesterday launched Analyse Africa, a new digital database aggregating verified African macroeconomic data from leading global sources.
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The London Press Club Awards – shortlist announced
The Sunday Times leads the way with four nominations for this year’s London Press Club Awards, the annual celebration of the best of print, online and broadcast journalism.
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Johnston Press unveils digital first brand - BELFASTVIBE
Johnston Press yesterday launched its first ever digitally led title, BELFASTVIBE, intended to bring the city’s multiple and diverse voices, influences and interests together and capture the pulse of Belfast life.
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City A.M. launches Money Magazine
City A.M., London’s business paper, will today launch their new magazine, Money.
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Le Parisien Launches New Subscription Offering With MPP Global’s eSuite
Hot on the heels of launching new monetisation services with L'Équipe in October, Amaury Group has launched similar services with Le Parisien, the daily French newspaper which covers local, national and international topics.
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Johnston Press publishes preliminary results
Johnston Press plc has announced its results for the 53 weeks ended 3 January 2015.
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Times and Sunday Times total subscriptions break 400,000 milestone
Membership of The Times and The Sunday Times is now at 401,000 customers taking out a subscription to print and/or digital packages, representing a year-on-year growth of 22,000, News UK CEO, Mike Darcey announced yesterday.
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