According to a recent NFRN poll, holding the front page for late-breaking news or the sports section for a report from a major sports fixture does not equate to extra sales and should be outlawed, 9 out of 10 independent retailers say.
The majority of marketers admit they haven’t got to grips with how to adequately tap into the way people use mobiles today, according to a report by the Mobile Marketing Association and RadiumOne.
The World Media Group has released new research which it says proves the value of trusted media brands for advertisers in an era of fake news and increased focus on campaign effectiveness.
DMD last week announced a strengthening of its digital sales & marketing team with the arrival of Marcel Swagers as Business Development Manager for onboard entertainment.
The Daily Mail was last night crowned the Newspaper of the Year at the Society of Editors Press Awards – one of the leading annual events for the UK’s national newspapers and media.
DC Thomson’s The Evening Telegraph is celebrating its 140th birthday. The Tully, as it’s been known to generations of Dundonians, first published on March 13, 1877 under the auspices of publisher John Leng.
The Internet Advertising Bureau (IAB) UK has appointed James Chandler in the newly created role of Chief Marketing Officer.
Style, the Sunday Times’s weekly fashion and beauty magazine, yesterday announced that Suzanne Sykes will join as creative director later this year.
The Financial Times has published a commercial charter, which according to the company, is a first-of-its-kind promise from a publisher to advertising clients.
The Sunday Times last week announced that Ben Preston will join as an executive editor later this year.
The NFRN is accelerating its calls for the Competition Markets Authority (CMA) to investigate fairness in the news supply chain after publisher Trinity Mirror announced a price rise for the Daily Mirror accompanied by a cut in the margin that retaile
Two cross-industry standards bodies in the US and UK yesterday announced they will work together to tackle some of the biggest issues facing digital advertising including brand safety, buying transparency, fraud and criminal activity.
Acting as an independent provider, Meetrics will offer advertisers new options to verify the viewability and view duration of their campaigns on Facebook services.
A free and fearless press is society’s single best defence against fake news but action is needed to ensure the news media sector’s quality, agenda-setting journalism can survive and thrive in the digital environment, the News Media Association (NMA)
The closure of Newsquest's subbing hub in Newport, with the loss of 14 jobs, has been described as a disaster by the National Union of Journalists.
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