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BrightGen announces BrightMedia

BrightGen, a Platinum Salesforce Consulting Partner, this week announced the release of BrightMedia – a Salesforce Fullforce Solution for the media industry.

BrightMedia is an end-to-end solution for cross-media ad sales, says BrightGen. It solves many challenges faced by the media industry today by integrating Salesforce into the advertising sales process, managing advertising orders from quotation through to fulfillment and billing. This solution can provide faster and more predictable deployments for customers, empowering them to transform their processes and connect with customers in entirely new ways.

“The BrightMedia Fullforce solution re-enforces our commitment to the media industry. Learning from the global media clients we work with daily, we saw an opportunity to develop a solution that has the power to transform the sales cycle for media companies around the world,” said Rob Stevens, CEO, BrightGen.

Kori O’Brien, vice president, global alliances and industry solutions, Salesforce said: “We are thrilled that BrightGen has been recognized as a Salesforce Fullforce Solution partner to transform how companies connect with their customers in Media. We work closely with Salesforce Fullforce Solution partners to ensure our customers benefit from our partner's industry expertise with Salesforce’s Customer Success Platform.”

“BrightMedia has enabled us to remain responsive and competitive within a diverse and rapidly changing market,” said Alan Tabrar, Advertising Systems Manager, Northern & Shell.