Yesterday, News UK Commercial launched ‘Access One,’ a new advertising approach that gives advertisers a single point of access to print and tablet readers of The Times and The Sunday Times editions.
With 30 days to go until the general election, Johnston Press yesterday launched What Matters to Me, a site made up of a growing collection of short videos showing the issues at the top of the agenda – according to the people, not the parties.
Mail Newspapers Advertising yesterday revealed that it had appointed Joe Doherty as its new Head of Travel Advertising.
The News Media Association has urged the Law Commission not to pursue its suggested changes to electoral law that would criminalise taking photos in polling stations, extend the offence of failing to imprint, and bring in new court reporting restrict
dmg media, the company behind the The Daily Mail and The Mail on Sunday, Metro as well as MailOnline and Elite Daily, has further extended its relationship with MPP Global to support the launch of a new customer portal, MyMail.
The latest figures from the Association of Online Publishers’ seventh Organisation Census reveal publishers are optimistic the industry will grow in 2015, with 71% of respondents expecting to recruit additional staff – the highest percentage seen sin
Archant’s North Devon Gazette broke new ground with the first of two online hustings events last Thursday night.
GroupM, the media agency, has signed up to the Publisher Advertising Transaction System (PATS) to simplify and improve transactions with the six leading UK national newspaper groups.
Procter & Gamble (P&G) has become the first advertiser to obtain the EDAA Trust Seal for best practice in Online Behavioural Advertising.
The top marketing channels that achieve the best Return on Investment are Email Marketing and SEO – 25% of marketers say both rank as ‘excellent’ – according to the latest Email Marketing Industry Census 2015 from Econsultancy/Adestra.
WoodWing Software announced yesterday that its digital asset management solution, Elvis DAM, can now be integrated with either MEI’s cloud-based workflow solution TruEdit or the cross-media publishing platform vjoon K4.
Outbrain, the content discovery platform last week announced an exclusive multi-year global deal with ESPN to deliver sponsored content recommendations to its users around the world, while taking advantage of Outbrain’s real-time analytics and insigh
Trinity Mirror’s regional titles launched their General Election coverage today by publishing manifestos based on the views of more than 18,000 readers.
WAN-IFRA has announced the shortlists for the European Digital Media Awards 2015.
News UK announced on Friday that Richard Bogie will be joining the company on April 7th as General Manager for Scotland, with responsibility for delivering commercial targets and developing new opportunities for its Scottish business.
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