News
Zephr launches ‘Optimize’
Zephr, a subscription experience platform, has announced the launch of ‘Optimize’, which is designed to unlock the potential of first-party data to personalise subscription experiences.
Audience/circulation
News
IOP Publishing makes abstracts openly available
IOP Publishing has joined the Initiative for Open Abstracts, a collaboration between publishers, infrastructure organisations, librarians, and researchers to promote the open availability of abstracts.
SUPPLIER CASE STUDY – PERCEPTION SAS
B2B indie: plugging the tech gap
Many successful B2B publishers started life as two-person bands: someone to write, someone to sell. But, for success in today’s digital world, new publishers quickly need to add technical skillsets to their armoury or risk being left behind.
INTERVIEW
Time to start charging
Hemming Group has been contemplating content monetisation for some time now, but the pandemic has pushed it up the to-do list. As Nick Service tells Meg Carter, it’s a gradual process with a number of sector-specific strategies in play.
NEW SUBSCRIBER ACQUISITION
Key stages
Welcome to our latest subs special, this time looking at all aspects of new subscriber acquisition. All of the insights and opinions come from leading suppliers to the publishing sector and from senior management at UK publishing companies.
NEW SUBSCRIBER ACQUISITION
Key performance areas
Welcome to our latest subs special, this time looking at all aspects of new subscriber acquisition. All of the insights and opinions come from leading suppliers to the publishing sector and from senior management at UK publishing companies.
NEW SUBSCRIBER ACQUISITION
Organisational structure
Welcome to our latest subs special, this time looking at all aspects of new subscriber acquisition. All of the insights and opinions come from leading suppliers to the publishing sector and from senior management at UK publishing companies.
NEW SUBSCRIBER ACQUISITION
In a nutshell
Welcome to our latest subs special, this time looking at all aspects of new subscriber acquisition. All of the insights and opinions come from leading suppliers to the publishing sector and from senior management at UK publishing companies.
NEW SUBSCRIBER ACQUISITION
Suppliers spotlight
Welcome to our latest subs special, this time looking at all aspects of new subscriber acquisition. All of the insights and opinions come from leading suppliers to the publishing sector and from senior management at UK publishing companies.
News
Reach creates Senior Customer Editor team
Reach has appointed 14 editors to form a Senior Customer Editor team, as part of its ongoing Customer Value Strategy.
News
Debrett’s appoints Air Business for Membership Management
Debrett’s, publisher of Debrett’s Peerage and Baronetage since 1769, has selected Air Business Subscriptions to provide a range of membership management services.
News
OpenAthens appoints new head of product
OpenAthens, a provider of remote access and authentication solutions, has appointed Dan Mayers to the head of product role.
Q&A
First-party data: 5 minutes with… Philip McMullan
First-party data will be one of the main talking points at next week’s AOP Publishing Tech Talk event. Ahead of that, Philip McMullan, Head of Insight and Data at The Evening Standard, answers our questions about the cookieless future…
News
Sports Illustrated & SI Kids now available to PressReader audiences
Since mid-September, Sports Illustrated and Sports Illustrated Kids magazines have been available to PressReader users in Australia, Canada, Ireland, Mexico, New Zealand, UK and the US.
News
MPP Global and CORE partner for DACH offering
MPP Global has joined forces with CORE, technology advisors to publishers within the DACH region (Austria, Germany and Switzerland).
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