The renewal of this long-standing partnership with the PPA demonstrates Air Business’ loyalty to the publishing industry and shows it is keeping the publishing sector at its core, says the company.
Air Business says it has proactively invested in the growth of the publishing sector by evolving their subscription service model and investing in new technologies, as well as investing in a new Head Office and main distribution centre in Hatfield to enable long-term support of their clients.
The 10th year of the partnership will see Air Business as key Strategic Partner of the PPA Festival and PPA Awards, which this year undergo a number of major changes to their content and format. Air Business will once again be supporting the New Talent Awards in March and the Independent Publisher Awards in November.
Barry McIlheney, CEO of the PPA, commented: “I am delighted to be entering into our 10th year with Adam Sherman and his team at Air Business, their role as Strategic Partner is extremely valued. Over the past nine years of our partnership, they have demonstrated great passion for the industry and are always proactively investing in and supporting the growth of the publishing sector. As publishers seek to grow their presence in new sectors, Air Business has ensured they meet their evolving needs.”
Adam Sherman, Air Business’ Group Managing Director, adds: “A lot has changed in publishing since we first became Strategic Partner in 2010 and we are excited to be supporting publishers as they move into new markets and of course we are thrilled to be continuing our strong partnership with the Barry and his team at the PPA. Over the past year the Group has created some very positive changes including moving our Head Office and main distribution centre to Hatfield and continuing to invest in and develop our subscriptions service model and systems. What has not changed is our passion and loyalty for the publishing industry, which stays at the heart of everything we do at Air Business.”