Returning from its print hiatus on September 17th and 18th with the highly its biannual fashion edition, ES Magazine will resume weekly publication from that date onwards, say the publishers.
Distribution will mirror the Evening Standard’s hybrid of home delivery service, created in response to lockdown restrictions, and its traditional London distribution network.
The Evening Standard says it will continue to evolve its flexible and responsive distribution strategy as it closely monitors the return of commuter traffic to the capital.
The returning magazine will come back to market with a design refresh and new digital and print content and commercial verticals designed to galvanise readers, industries and commercial partners.
Evening Standard CEO, Charles Yardley said: “As an avid reader of ES Magazine, I am delighted our award winning beacon of the London publishing scene returns in September. Our commitment to print media continues, but, our focus will be on integrating the magazine content through new and innovative digital platforms, reaching new audiences and developing exciting product opportunities for our commercial partners.”
ES Magazine Editor Laura Weir said: “The past three months have changed society, London and the industry forever, and it’s the role of a magazine like ours to reflect those changes through our content and delivery. ES Magazine will return in September and will continue to set the London life and style agenda, and lead the city’s conversation from politics to pop culture, fashion to food – and beyond, as we inspire, excite and inform our readers who are adjusting to a new way of living and working. We thank our partners and clients for your insight, support and encouragement while we were on pause, and we are looking forward to working with you and to the readers who got in touch to ask when we would be back, I’m happy to share the good news that we will see you again soon.”
Commercial Director of the Evening Standard, James White said: “ES Magazine is a vital part of the Evening Standard brand and I am delighted that we are able to return to market with a refreshed product and a positive plan for the future so soon. Our commercial partners have shown immense support and a healthy curiosity during our break from publishing so I look forward to being able to work in new and engaging ways with them on our return.”