Voting is now open for the Awards which celebrate the best of the beauty industry, aimed at an audience who want to take care of their skin and beauty regimes, says The Telegraph.
A combination of industry experts and Stella readers have picked 75 shortlisted products, including the Readers' Choice Award: Best Ageless Skincare.
According to The Telegaph, all products in the shortlist come with The Telegraph Beauty guarantee, ensuring that they are recommended as best-in-class for women looking for effective, personally recommended smart options.
The judging panel consists of: Helena Christensen, model and photographer, Ruby Hammer, Makeup Artist & Brand Creator, Mary Greenwell, Makeup Artist, Lan Nguyen-Grealis, Makeup Artist & Author, Marianne Jones, Stella editor, Sonia Haria, Telegraph beauty director, Dominique Temple, Telegraph beauty editor.
The fifteen winning brands - including the Readers' Choice Award - will be celebrated at an awards lunch on Friday 28 September.
On Sunday 30 September, all winning brands will be revealed in Stella magazine and at www.telegraph.co.uk/beauty
Helena Christensen said: "I'm delighted to be involved with The Telegraph Stella Smart Beauty Awards. There are so many incredible beauty brands on the market and I hope our definitive list will help guide readers to find the products that really work!"
Ruby Hammer said: "It's very exciting and encouraging to see strong new brands coming to the fore. I can't wait to meet the winning brands at the Awards in September."
Marianne Jones, Stella editor, said: "It's very exciting that Stella is able to provide our loyal and dedicated audience a special way to celebrate the very best the beauty industry has to offer with these awards. Our strong relationship with our readers means we know how important skin and beauty products are to them and now they have a chance to choose their favourites. Get voting!"