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Product/publishing management

The future of consumer publishing
FEATURE

The future of consumer publishing

What will the consumer publishing company look like in ten years’ time? Will it be digital only? Will there be any place for print? Nial Ferguson dusts off his crystal ball.

By Nial Ferguson  |  18/09/2012

Waving – or drowning?
FEATURE

Waving – or drowning?

Over the past fifteen years, the internet has turned the media world on its head and, with few exceptions, traditional media companies have been slow to adapt. Tim Brooks looks at why the industry has struggled to come to terms with digital technolog

By Tim Brooks  |  18/09/2012

Off The Page – David Hepworth on magazines and beyond
COLUMN

Off The Page – David Hepworth on magazines and beyond

David Hepworth's regular column, in the September / October 2012 issue of InPublishing magazine.

By David Hepworth  |  18/09/2012

How to make paywalls work for traditional magazines
FEATURE

How to make paywalls work for traditional magazines

The challenge of getting web users to pay for content has kept many a publisher awake at night these past few years. Just what will people pay for online? Ryan O'Meara, watching a TV movie one night, has stumbled across the answer…

By Ryan O'Meara  |  18/09/2012

Why it's cool to be a data geek
FEATURE

Why it's cool to be a data geek

Digital media, cloud crunching, analytics and the ability to marry up different data sources are revolutionising how media owners can measure who is reading what content, when, where and how often. Carolyn Morgan looks at the growing importance of da

By Carolyn Morgan  |  18/09/2012

1895 articles - Page 127/127

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