Lineup Systems is a leading global advertising sales solution provider, delivering integrated advertising management systems and services.
Lineup helps print, digital, broadcast and multi-channel media companies to improve and manage their ad sales pipeline; book cross-platform ads in a single order; streamline their operations for better cost and time efficiency; manage invoicing and finance more accurately; and gain data-driven insight into their business performance through precise real time reporting.
Ultimately, we enable our clients to improve their productivity and effectiveness and run high-performance advertising businesses.
Our staff use their first-hand media industry expertise and experience to develop and deploy technology solutions that are configured for each customer’s requirements. Unlike legacy systems, our system Adpoint was designed and developed in the digital era to embrace the opportunities and challenges of the modern media industry. It is 100% web based which gives it complete agility and flexibility in how it is implemented, updated and enriched – to meet the evolving advertising market needs. There is no software to manually install. It can be locally hosted as an enterprise system or cloud deployed on a Software-as-a-Service basis.
Adpoint’s web-based design means it can be integrated seamlessly with any third-party ad production, accounting, CRM system, or ad server. This enables media companies to create bespoke, uniquely customised advertising workflows and environments that are scalable, complementary and transparent between departments.
Lineup’s Adpoint solution is installed across 33 countries in 21 languages. Over 6,700 titles, sites and stations rely on Lineup’s tools for their advertising CRM, booking, finance and reporting. Our clients include major media brands worldwide such as Hearst Magazines, Toronto Star, Gannett, News Corp Australia, News UK, Time Inc UK, Telegraaf Mediagroep, Expressen, Time Out London, Time Out New York and many more.