Communications International Group acquires Pharmacy Forum

Communications International Group (CIG), a leading pharmacy media and training solutions provider, has added 40,000 individuals to its online community overnight with the acquisition of Pharmacy Forum.

The Pharmacy Forum is a popular resource for pharmacists, pharmacy technicians, support staff, pre-registration students and business managers who can share ideas, experience and knowledge of pharmacy-related matters. In fact, it’s currently the largest pharmacy peer-to-peer destination in the UK, says CIG.

The acquisition of Pharmacy Forum expands CIG’s digital footprint and is a logical move for the Group who, as well as having websites linked to its leading print publications such as Pharmacy Magazine, has recently launched The Pharmacy Network. This innovative cloud-based learning platform has, says CIG, quickly become embedded in the systems of retailers such as Boots, LloydsPharmacy and Day Lewis, alongside associations and membership organisations including NPA and Numark.

CIG says it has exciting plans for Pharmacy Forum, and has already upgraded the platform to make it responsive and easier to access from mobile devices.

Felim O’Brien, Communication International Group’s CEO, says: “We are thrilled to have acquired Pharmacy Forum. Not only does it extend our reach into the growing online community but it adds a new dimension to the range of services we offer. We look forward to introducing the Forum’s current members to the unique suite of learning content and activities we offer.”