The partnership culminated in the relaunch of sportspromedia.com, the company’s main web property. The process saw PT and SPM’s task teams collaborate closely to migrate, redesign, restructure, and optimise media and activate to activate the new website.
The project represents a further growth of PT’s web offering, which has seen Bristol Sport Foundation, Clarion Events US and Enlit Asia look to leverage PT’s status as official AWS Partners.
PT COO and project lead Sally Arnold said: “With Publisher’s Toolbox traditionally focused on news and events publishing platforms and PT SportSuite on sports organisations - SPM represented a perfect opportunity to bridge these two worlds together.
“As a team, we’re highly encouraged and motivated by the reception our PT Web platform offering is receiving. We saw this as an opportunity to showcase our web capabilities to the sports industry as we are mostly known for our DAM, apps and Video OTT services. It was a pleasure to work with the SPM team.”
SportsPro Media managing director Nick Meacham said: “A big thank you to the entire PT team for helping us achieve a much needed upgrade and redesign to our core website. This upgrade has equipped us with the flexibility we need to continue to scale our digital offerings. We’ve enjoyed working with the PT team through this project and look forward to working with them moving forward.”
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