You won them; now you’ve got to keep them
Publishers got to a lot of effort and expense to acquire new subscribers. That is why it’s so important to have effective retention strategies in place.
Publishers got to a lot of effort and expense to acquire new subscribers. That is why it’s so important to have effective retention strategies in place.
In response to the cost of living crisis, industry charity NewstrAid has announced that they will again be adding a supplement to their annual Winter Comfort Grant.
Ozone, a UK digital advertising platform built for brands by publishers – has announced a new partnership with Autovia, a UK automotive media business.
Warners Group Publications has announced the creation of two fully-searchable archives available as part of Warners’ Family Tree Plus & Your Dog memberships with Exact Editions.
Readly has strengthened its news offering with Swedish newspaper Svenska Dagbladet joining the platform.
DC Thomson have announced that paid digital subscriptions for their daily news brands have this month passed 25,000 paid subscribers, 18 months into the company’s drive to build a new, sustainable model for local journalism.
You know that great digital academic content you’ve got? If you want to extend its reach and impact, you should get smart about user experience, says Emma Wilson-Shaw, e-resource manager at OpenAthens.
Having first party data is one thing, managing it properly is quite another.
Following a successful audit, Air Business has announced that it has earned ABC Certified Supplier status for its subscriptions fulfilment services.
This year, Readly, an all-you-can-read digital subscription platform, celebrates its tenth birthday. We grab five minutes with CEO Mats Brandt to reflect on how the publishing industry has changed in the last ten years and to look at current trends.
The Fed have announced that independent retailers are to be hit again by a Reach PLC price increase.
Poool have announced that they have raised €4 million to support digital content producers in converting, managing and retaining their members and subscribers.
Newsworks reports that national news brands attracted millions of readers as people across the UK, and beyond, sought out poignant reporting and heartfelt tributes to the Queen throughout the mourning period.
Contemporary art & criticism periodical C Magazine has launched a complete digital archive for subscription with Exact Editions.
Readly, a digital magazine and newspaper subscription app, has announced that it has joined the MONOPOLY at McDonald’s game as it returns to the fast food chain this September.
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