As part of the anniversary activity Grazia has teamed up with the Getty Images Gallery to hold a bespoke three-week installation taking the reader on a journey through the past and future, looking at events that have reflected the last ten years. Launching on 23 February and running until 14 March, the installation will include Topshop NewGen’s pick of the best outfits from the past decade and Gucci, Prada, Mulberry, Chanel, Louis Vuitton and Alexander Wang’s most iconic ‘it handbags’.
Running concurrently throughout the exhibition will be a series of Ten Talks featuring a range of diverse and notable key speakers from the worlds of everything from fashion to culture and work including best-selling author David Nichols, international lawyer Miriam González Durántez, foodie favourites the Hemsley Sisters and renowned journalist Mishal Husain. The talks will cover topics that will be important to women for the future, and how the next decade might look. Edited videos of all talks will appear on www.graziadaily.co.uk.
The magazine will be using its tenth anniversary issue as an opportunity to create a Grazia Manifesto, a list of things that the magazine – and its readers - want to see happen in the next ten years. Readers will be encouraged to suggest ideas on social media using the hashtag #G10Manifesto.
As part of its anniversary activity, Bauer Media has commissioned a bespoke research study into the life of today’s 25-44 year old upmarket women, exploring what makes them tick; from fashion to family, career to relationships, and understanding their ambitions and aspirations for the future.
Abby Carvosso, Managing Director, Bauer Media London Lifestyle, commented: “Grazia continues to be a powerful, influential brand that dominates and shapes the market. Central to its success is a deep understanding of the wants and needs of 25-35 ABC1 women. Our tenth anniversary activity demonstrates the brand’s incredible breadth of content, access and influence and we believe that on every level it will inspire, entertain and inform our readers and advertising partners.”