Now called TheFedOnline.com, the site has a new look, simpler navigation and new content to give users a significantly enhanced digital experience, says the NFRN.
A clear and simplified menu makes it easier to search for benefits, deals, services and news. It has also been designed for ease of use on any computer platform, whether desktop, laptop or mobile.
Announcing the new look, National President Stuart Reddish said: "We are very proud to unveil our new and much improved website. Besides giving the Federation a vibrant new platform, it really showcases the huge portfolio of benefits and guidance that is available and better reflects the organisation's positioning as the voice of the independent retailer with a modern platform for members and potential members."
"TheFedOnline.com is modern, informative and simple to use so members can quickly access relevant information."
The new site will contain breaking NFRN and industry news, latest deals and benefits and advice on employment matters and legislation. Exclusive member-only content will include latest business partner deals, news from the Federation's districts and branches and access to the NFRN's legal help.
"We believe that TheFedOnline.com will be a powerful resource for members. As a one stop site it will provide independent retailers with all the information they need to run their businesses even more effectively, helping to plan and implement successful solutions to the problems and opportunities faced. It will also keep fully up to date with everything that is going on in the Federation and the industry," Mr Reddish added.
Members who were registered users of the old NFRNOnline.com site will not have to reregister to access the new site.