Warners Group Publications has announced a collaboration with Exact Editions to create two fully-searchable digital archives of Family Tree & Your Dog, which form part of new membership packages available through their website. Membership includes unlimited and fully-searchable digital access to a modern archive of each respective magazine.
According to the publisher, Family Tree has helped readers discover and explore their family history since its first publication in 1984. Membership not only features access to the magazine, for guidance on everything from starting your tree and taking a DNA test to navigating online resources, but also exclusive member club meetings and live meet-the-expert events.
The publisher continued, Your Dog knows that our dogs are valued members of our families, and that our lives revolve around them and their well-being. As well as a magazine packed full of canine stories, membership includes discounts from dog-friendly places around the UK.
Access to the digital editions that form part of these memberships is facilitated through Exact Editions’ pioneering ‘White Labelling Service’, which allows publishers to directly manage and control both the e-commerce and access to their digital editions. Warners say that they will also be using this technology to provide digital access as part of upcoming membership options for two other titles; Your Cat & Practical Fishkeeping.
Ellis O’Connell, marketing executive at Warners, commented: “We are thrilled to have the digital edition, hosted by Exact Editions, as part of Your Dog’s membership offering. It has helped create a central hub with all the membership benefits in one place. These benefits include over 6 years of fully-searchable issues, Your First Puppy Guide and the Your Dog Offers & Discounts booklet, which features over 400 dog-friendly offers and discounts on everything from days out and accommodation to collars, bowls and leads!”
Managing director of Exact Editions, Daryl Rayner, remarked: “Memberships are becoming an ever-increasingly popular revenue stream and Exact Editions’ technology is the perfect fit for publications, such as these Warners titles, that want to strengthen their digital offering whilst creating a sense of community amongst their readers."
For more information about Family Tree Plus membership click here, and to find out more about the Your Dog membership click here.
You can find out more about Exact Editions in our Publishing Services Directory.Keep up-to-date with publishing news: sign up here for InPubWeekly, our free weekly e-newsletter.
