FEATURE
Stronger together
The digital advertising market is huge, which is exciting, and the duopoly takes an enormous share of it, which is not. James Evelegh looks at what publishers are doing about it.
Advertising/commercial
FEATURE
Magazines are great (again)
Immediate Media’s revenue strategy proves the sector is once more a great place to be – but only for those who adapt and diversify, writes Meg Carter.
FEATURE
In your head
Podcasting is an incredibly intimate medium that can add an exciting new dimension to your output. But, writes Meg Carter, you need to set realistic expectations and plan properly.
News
Bauer launches Junior Advertising Creative apprenticeship with Ogilvy UK
Bauer Academy has announced the launch of its new training programme ‘Junior Advertising Creative’, which will be delivered to Ogilvy UK’s apprentices in a programme branded ‘The Pipe’.
News
IAB Europe Launches Comprehensive Update to Third-Party Cookie Guide
IAB Europe has released its updated ‘Guide to the Post-Third-Party Cookie Era’, to prepare brands, agencies, publishers and tech intermediaries for the post-third-party cookie advertising ecosystem.
FEATURE
Meet Janet, John’s new salesperson
Janet is bright and ambitious and John had high hopes for her. Sadly, though, things didn’t work out…
News
Chris Spalding named CEO of Lineup Systems
Lineup Systems has announced that its Board of Directors has appointed Chris Spalding as Chief Executive Officer with immediate effect.
News
Passendo announces three more strategic hires
Passendo, an in-email advertising platform, has made three new hires in January spearheading its global business development in 2021.
News
GMG announces new chief advertising officer and CEO international
Guardian Media Group yesterday announced the appointment of Claire Blunt as its new chief advertising officer and CEO of international.
News
Spread the Word Media announces expansion
Spread the Word Media, an independent sales and marketing agency, has marked its 5th anniversary with a move to larger offices, a new logo and… branded cupcakes.
News
Netflix partners with Bauer to promote Bridgerton
Ahead of the release of Bridgerton on Netflix, the streaming service has partnered with Bauer Media and the holiday issues of magazines heat, Closer and Grazia to raise awareness of and entice audiences.
News
Future Launches First-Party Audience Data Platform
Future has announced the launch of a new first-party audience data platform that will enable marketers to reach high-intent audience segments.
News
Passendo launches in the UK market
Passendo, a leading European in-email advertising platform commercialising newsletter inventory, has launched its ad server and exchange capabilities in the UK market.
News
Marie Claire and Woman and Home drive Black Friday sales for UK retail partners
New data reveals the impressive results that Future’s women’s lifestyle brands delivered for online retailers this Black Friday weekend.
News
Vogue announces updates to the publishing team
British Vogue has announced a number of appointments and promotions in the publishing team, all reporting into Publishing Director, Vanessa Kingori.
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