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Audience/circulation

ABC launches new website
News

ABC launches new website

ABC has announced the launch of its new website, highlighting the wide range of data and assurance services available from today’s contemporary ABC.

08/12/2023

In-store marketing: 5 minutes with… Rachel Bohanna
Q&A

In-store marketing: 5 minutes with… Rachel Bohanna

When selling through the newsstand, publishers must consider the needs and priorities of two distinct groups – the consumer and the retail buyer. Marketforce’s Rachel Bohanna has some advice on how to approach both…

By Rachel Bohanna  |  30/11/2023

Paywall launched for the Express & Star and Shropshire Star
News

Paywall launched for the Express & Star and Shropshire Star

Two publications in the West Midlands have introduced a paywall on their websites, as part of an ongoing commitment to investing in high-quality, trusted local journalism – and delivering the best possible service to readers.

28/11/2023

LTV: 5 minutes with… Abi Spooner
Q&A

LTV: 5 minutes with… Abi Spooner

How do you set your subs budget and plan your marketing activity? According to Atlas’s Abi Spooner, there is a right and a wrong way. The right way is based on lifetime value.

By Abi Spooner  |  16/11/2023

Source releases digital archive for subscribers
News

Source releases digital archive for subscribers

Photography students & enthusiasts can now subscribe to the complete archive of Source.

14/11/2023

Public Notice Portal hits pageviews milestone
News

Public Notice Portal hits pageviews milestone

The local news media industry’s Public Notice Portal has hit the milestone of one million pageviews.

13/11/2023

Viafoura & Poool announce partnership
News

Viafoura & Poool announce partnership

The partnership aims to boost registrations and subscriptions for digital publishers.

10/11/2023

Consumer trends: 5 minutes with… Emma Carey
Q&A

Consumer trends: 5 minutes with… Emma Carey

The cost-of-living crisis is changing the way people shop and what they buy. Publishers need to take these trends into account when considering the composition and marketing of their brand portfolio. Marketforce’s Emma Carey tells us more…

By Emma Carey  |  09/11/2023

Subscriber acquisition: words of wisdom
COLUMN

Subscriber acquisition: words of wisdom

James Evelegh picks some of the best quotes from our subscriber acquisition special feature.

By James Evelegh  |  09/11/2023

Newsquest Media Group renew their NCS contract until 2027
News

Newsquest Media Group renew their NCS contract until 2027

PCS, a provider of publishing software, has announced the extension of their collaboration with Newsquest until 2027.

06/11/2023

Rewards programmes: 5 minutes with… Mike Halstead
Q&A

Rewards programmes: 5 minutes with… Mike Halstead

Publishers are forever looking for ways to increase engagement and build brand loyalty. One proven way is through a rewards programme. We grab five minutes with HH&S’s Mike Halstead to get his advice on setting up a successful programme.

By Mike Halstead  |  02/11/2023

JICREG: Local news media reaches 42 Million people every month
News

JICREG: Local news media reaches 42 Million people every month

Forty-two million people read local news media titles in print and digital every month, according to the latest audience data from JICREG, the local media audience measurement currency.

31/10/2023

Byline Times celebrates retail launch
News

Byline Times celebrates retail launch

Byline Times will launch for the first time in 1,500 Independent Newsagents, WH Smiths, and Waitrose.

25/10/2023

Key stages
Subscriber acquisition

Key stages

Welcome to our latest subs special, this time taking a fresh look at new subscriber acquisition. All of the insights and opinions come from leading suppliers to the publishing sector and from subs experts at UK publishing companies.

By James Evelegh  |  25/10/2023

Present & future
Subscriber acquisition

Present & future

Welcome to our latest subs special, this time taking a fresh look at new subscriber acquisition. All of the insights and opinions come from leading suppliers to the publishing sector and from subs experts at UK publishing companies.

25/10/2023

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