Anthem Publishing, the publisher of titles including, Women’s Running, Vegan Food & Living and Classic Pop, has selected Spread the Word Media (StWM) to help boost advertising revenues across its print and digital portfolios.
Focusing on a range of regular titles such as Italia!, Vintage Rock and AirFryer, plus occasional screen specials like Dune 3, StWM says it will deliver increased advertiser spend using a consultative sales approach, with a strong impetus on building relationships for long-term growth.
Anthem Publishing is committed to helping people lead happier, healthier lives. Through its award-winning print, digital & events portfolio, Anthem’s mission is to be the most trusted partner in wellbeing media, and to innovate and constantly push the boundaries to give its audiences the very best service in every way.
Martin Maynard, CEO at Spread the Word Media, commented: “Anthem’s commitment to delivering what their audience wants through innovation and collaboration is truly admirable. Our shared aims of providing best-in-class customer service; creating meaningful, mutually beneficial partnerships; supplying leading audience and market insights, ensures we are in the ideal position to begin building sales traction around these engaging brands.”
Megan Gibbings, head of advertising at Anthem Publishing, said: “We’re delighted to announce our partnership with Spread the Word Media, who will be supporting us across a few of our niche titles: Italia!, Vintage Rock, and Healthy Eating Series. StWM bring a wealth of knowledge and expertise, the ideal strategic fit to grow the commercial opportunity across these titles, which remains a key priority for us. Charlotte has already had great success in securing revenue in a short time frame, and we can’t wait to see what we can achieve together!”
Charlotte Baseley, director at Spread the Word Media, added: “We are thrilled to be partnering with Anthem and excited to be working with Megan and the wider team. We have already seen encouraging feedback from the market and are very optimistic for the future commercial growth of these niche consumer titles.”
You can find out more about Spread the Word Media in our Publishing Services Directory.
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