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LGN Media chooses PSC to Streamline Advertising Sales Process

LGN Media has chosen The Publishing Software Company, often known as PSC, to provide them with a fully hosted cloud version of their advertising management software.

“We have used PSC for over 10 years at 3 other business and when starting our own business it seemed like the logical choice for us as PSC does everything and more that we need,” explains Ian Titchener, LGN Media. “PSC is so easy to use. Any new users typically takes me an hour to train them in the basics. The contact management systems links seamlessly with the ad bookings and invoicing and we find the flexible reporting really helps when looking back for trends, targeting specific prospects and planning for the future.”

LGN publishes leading b2b journals into the IT marketplace including Cloud Computing World, the first dedicated journal for the cloud computing marketplace. CCW reaches an audience of over 15,000 individual subscribers on a bi-monthly basis, delivering them up-to-date information on this fast paced subject, enabling them to use the processing power of the cloud and its unlimited opportunities for collaboration to enhance and grow their businesses.

Stephanie Cope, Marketing Manager at PSC says, “We are looking forward to seeing LGN Media grow with the help of our software. We have provided a complete advertising solution that is fully hosted in the cloud.”

PSC’s range of software streamlines a magazine publisher’s advertising sales process enabling their advertising sales team to enter bookings with a minimum of keystrokes, the whole process from first contact with the advertiser and entering the ad booking to emailing the confirmation note takes only 2 minutes, says PSC.

About PSC

PSC says: “PSC are experts at helping publishers streamline their business enabling them to accept more business without increasing their work force to earn more profit. The programs supplied to their clients are already managing more than 1,000 publications who invoice in excess of £25 million every month with the majority being emailed direct from the program.”