GPP is a next-gen Content Management SaaS ending the need for publishers to build and maintain their own systems.
Cloud-native and headless, its standard toolset gives content businesses and teams vast capabilities from day one, with no need ever to build a CMS back-end, says Glide Publishing Platform.
The first NSMG brand to use the GPP system is Spear’s, a wealth management and luxury lifestyle media brand aimed at the ultra-high-net-worth community.
Glide’s Richard Fairbairn said: “It’s a great honour to be selected by NSMG. They are focused on rapid growth by serving their audiences unmissable content in ways that mean more can access it more easily.
“They are combining this content with complex data sets to create powerful commercial propositions. A key driver for the group is being able to move quickly and turn commercial ideas into reality, and GPP is built for that, with the sort of scalability and reliability publishers need today.
“At NSMG’s heart are editorial teams and strong readerships. Kicking off the GPP/NSMG story has brought us together with Edwin Smith and his team at Spear's Magazine, who have given outstanding insight into their challenges and processes and helped turn the first project into reality in record time.
“We look forward to seeing how NSMG replicates the success quickly across other brands. A Glide strength is being able to mirror success into new titles easily, so publishers can start to model business outcomes more predictably and know they will never get stalled by CMS work.”
Glide is a fully-monitored and maintained live service constantly receiving new feature updates suited to publishers, such as paywalling tools, a full collaborative Live Reporting CMS, and Digital Asset Management, says the company.
Other publishers using GPP include The Consumer Association publication Which?, The Racing Post, and The Daily Mail.
You can find out more about Glide Publishing Platform in our Publishing Services Directory.
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