What on Earth! Magazine, the children’s publication launched in 2022, has appointed Air Business as its partner for subscription management and distribution services.
The new partnership brings together subscription management, customer service and distribution within a single, integrated service, giving the What on Earth! team greater visibility over subscriber data and enabling faster, more informed decision-making. Readers and their families will also benefit from enhanced customer support and more streamlined communications, says Air Business.
Created by a publishing team based in the UK and US, What on Earth! Magazine aims to ignite children’s natural curiosity about the world and inspire a lifelong love of reading, knowledge and learning. Passionate about the power of print, the team is committed to providing young readers with a rich and immersive reading experience that offers an inspiring oasis away from digital media, Air Business continued.
Air Business is a global logistics and technology company serving clients across publishing, print, events and e-commerce.
By consolidating multiple systems into a single platform, What on Earth! will benefit from improved data visibility, AI-powered customer support, trusted postal services and dedicated account management, creating a more connected and efficient experience for subscribers and staff, says Air Business.
Paul Hatch, managing director, Air Business Subscriptions, said: “We are delighted to welcome the dynamic and fast-growing What on Earth! brand to Air Business. By bringing together distribution, subscription management and customer experience within a single integrated service, we can provide readers with more consistent communications, faster support and an even better overall experience. Air Business is uniquely placed to offer this end-to-end solution to publishers and we look forward to supporting the continued success of What on Earth! Magazine.”
Chris Lloyd, chief executive officer of What on Earth! Magazine, said: “We are delighted to be partnering with Air Business. Bringing our distribution, subscription management and customer service together under one trusted provider represents a significant step forward for our business. It gives us a complete view of our subscribers and the insight needed to make smarter decisions as we continue to grow. Most importantly, it will help us deliver an even better experience for our readers and their families.”
You can find out more about Air Business in our Publishing Services Directory.
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