In a world of content saturation, zero-click searches and time poverty, it is those publishers who can cut through and establish deep relationships who will prevail. Sarah Ebner outlines the strategies publishers can use to achieve real engagement.
Fight…Fight…Fight. Bravo the BBC, writes Paul Connew, for effectively hijacking Donald Trump’s own pet slogan in its determination to battle that massive $10bn dollar ‘Panoramagate’ documentary lawsuit brought against it by the US president.
What should traditional media brands do about the individual influencers and creators capturing the attention of their audiences? The response of Future, as Jason Orme tells Ciar Byrne, is to join forces…
The next era of publishing belongs to platforms that bridge the gap between infrastructure and editorial clarity, says Atex’s Sara Forni.
Don’t rush to conclusions about UX issues, says OpenAthens’ Sarah Underwood; take time to understand the problem.
Publishers don’t have to choose between a black-box platform or build everything from scratch. The alternative, says Full Fat Things’ Vicky Macey, is a modular, flexible approach.
The Guardian has announced Leah Green as head of its newly formed Guardian Studios - a new creative hub for video-first, personality-led journalism.
The Funday Times special edition on March 1 features a front cover designed by Jamie Smart, creator of Bunny vs Monkey.
Good Food has launched a new YouTube channel for talent-led original commissions.
Women’s health expert Shakira Akabusi and Independent Studio launch ‘Strong Like Mum’ a workout-led YouTube channel.
The Telegraph has launched a new daily game, The 1% Club based on the TV show – created by Dean Nabarro and Andy Auerbach at Magnum Media and adding to its portfolio of brain-teasers.
MacKenzie assumes editorship from Paul McNamee, who leaves his role in March.
Have people turned a blind eye to wrongdoings by members of the royal family? And, if so, is that something the media should be accepting of?
Supported by Nature Portfolio’s in-house editorial expertise, Nature Progress journals will expand access to high impact publishing to more researchers.
Elsevier has announced it has expanded ClinicalKey AI with full-text knowledge base and technology upgrades to help clinicians make decisions with confidence.
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