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Forbes launches new Sustainability Channel

Forbes yesterday announced the launch of a new editorial channel, Forbes Sustainability, dedicated to covering the most pressing issues related to climate change and sustainability.

Forbes launches new Sustainability Channel
Sofia Lotto Persio: “At stake are billions of dollars—and the fate of the planet.”

Amid rising global interest in environmental reporting, say the publishers, the Forbes Sustainability channel will bring together insights from Forbes’ worldwide network of contributors at the intersection of sectors including retail, energy, green tech, travel, transportation, investing, food and drink, and science.

The channel will be led by Assistant Editor Sofia Lotto Persio with the support of Executive Editors Caroline Howard and Luisa Kroll. Contributors whose work will feature in Forbes Sustainability include freelance journalist David Vetter, who covers decarbonization and the circular economy, Mindy Lubber, president and CEO of sustainability non-profit Ceres and a recipient of the UN environment Programme’s 2020 Champions of the Earth award, and Nils Rokke, executive vice president of Norway-based SINTEF, an independent research organization focusing on technological solutions to global challenges.

The new channel is part of Forbes’ broader commitment to driving global conversations around environmental sustainability and social responsibility, says Forbes.

To mark this year’s Earth Day on April 22, Forbes will publish a special edition newsletter focused on climate change, and an analysis of what the world’s richest people are doing to address the global sustainability challenge. For(bes) The Culture will also publish a special edition of its CultureX: The Forgotten series.

In September, Forbes will launch a list of Net Zero Heroes dedicated to global companies who are putting the planet first, and May will see the launch of Current Climate, a new weekly newsletter featuring the best of Forbes sustainability coverage, and the Business of Climate Change, a new video series that explores the industries that are the most implicated in climate change, and talks with the entrepreneurs working to have them solve the problem.

Alongside its suite of editorial initiatives, Forbes says it will continue to help the world’s leading brands drive meaningful systemic change through mission-aligned partnerships that spur critical conversations on sustainability and social responsibility, setting businesses, people, and the planet on a better path forward. Global green tech leader Hitachi ABB Power Grids has signed as the initial partner for Forbes Sustainability; its launch campaign will activate on Earth Day.

Sofia Lotto Persio, Editorial Lead for Forbes Sustainability, said: “In the past few years businesses across the world have started to rethink the way they produce, consume, and invest in response to increased awareness of the urgency to reduce carbon emissions, manage natural resources, and lay the foundation for a green future. At stake are billions of dollars—and the fate of the planet. Our new Sustainability channel provides a holistic view of this ongoing conversation, tracing developments across industries as they set out plans to reach net zero, and explains how business leaders and governments are navigating opportunities and risks as they tackle the global climate challenge.”

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