Dave Woods joins the firm as content director working across each of its PC gaming and tech sites WePC.com, eSportsVerdict.com and PCGuide.com.
In his new role, he will be responsible for growing a best-in-class editorial team as well as the strategic direction of the content.
Dave has over two decades of editorial and commercial experience across a wealth of different content brands and platforms.
Throughout his career, says By Gamers for Gamers, he has successfully launched, edited and redesigned a large number of specialist and consumer magazines and websites including PC Zone, The Big Issue and PokerPlayer.
He spent the majority of his 20 plus year career at Dennis Publishing, where he rose to editorial director of the contract division, Dennis Communications.
Transitioning to digital publishing with Breaking Media, where he was also appointed editorial director, he successfully grew the flagship site to over 70m page views for the 20/21 calendar year, and launched five new football websites, with one recording 3m+ views /month.
Commenting on his new appointment, Dave said: “I’m thrilled and honoured to be given the chance to build and evolve an already massively talented editorial team. Helping to take BGFG to the next level is something I’m very excited about. BGFG is authentic, with a super-strong team and a clear vision, and I’m pleased to have the opportunity to help grow such a brilliant business.
“Growth and success come from within. I believe true leaders should work for their employees and help them realise their true potential. I want to work in a space where goals are aligned, and everyone is passionate about what they do. This is at the heart of everything that BGFG does.”
“Company culture is massively important to me and BGFG share the same values. I was also impressed by the level of knowledge they have about what readers want – authenticity and governance. People are ever-more sophisticated and savvier and want a deeper relationship with the content they interact with. Successful businesses will put themselves at the heart of the conversation, just like BGFG do.”
By Gamers for Gamers was founded in April 2019 by brothers Andrew and Craig Kirkcaldy and Will Blears after the trio spotted a gap in the market.
Its stated purpose is to provide readers with unbiased hands-on reviews and practical buying advice as well as tips to get the most out of their tech and gaming setup.
Craig Kirkcaldy, co-founder at BGFG said Dave is exactly the person they were looking to lead the company’s editorial growth.
“Dave brings with him over 20 years’ experience in building best in class content teams and shares our brand values which is massive for us to scale and bring to life our vision.
“We knew the moment we began chatting that he was the right fit for BGFG and that the rest of the team would welcome his arrival.”
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