NEWS 

Trinity Mirror Sport Media rebrands as Reach Sport

The identity reboot includes the launch of a new B2B website showcasing the work that the team delivers for some of the biggest global sports brands from its offices in St Paul’s Square, Liverpool.

Trinity Mirror Sport Media rebrands as Reach Sport
Steve Hanrahan: "Over the past year we have seen a positive response from our major clients to Trinity Mirror's name change to Reach."

Producing matchday programmes, magazines, books, digital solutions and creative marketing for home town teams of Liverpool and Everton, Reach Sport also work with Manchester City, Manchester United, Chelsea, Spurs, Stoke City, Celtic, the Premier League, UEFA, FIFA, World Rugby and some top individuals in sport.

Managing Director, Steve Hanrahan, said: “Over the past year we have seen a positive response from our major clients to Trinity Mirror's name change to Reach. With the plc brand well established we are confident that reinvigorated awareness of our dynamic role as part of the UK's largest news publisher will help us continue to build on our reputation as the UK’s leading sports publishing and creative services business.”

Reach Sport has also been building on its international reputation. At last year’s World Cup in Russia, all matchday programmes, including corporate hospitality editions for VIPs, were produced by Reach Sport, says the company.

“We tend not to shout about what we do and have grown our business through reputation over the past 17 years. Going with a rebrand and launching our new website better reflects who we are and what we do,” said Steve.