News 

Yahoo UK launches new series: Up Close and Socially Distant

Launched last Thursday and running weekly, Up Close and Socially Distant will shine a spotlight on some of the incredible things people are doing to help during the pandemic, says Yahoo.

Yahoo UK launches new series: Up Close and Socially Distant
Richard Hatherell: “Since the beginning of the lockdown, an increasing number of consumers have taken to streaming video.”

Kate Thornton will host a series of conversations from her kitchen table over hangout with famous faces, front line workers and those leading initiatives to help serve the community during this challenging time.

The first episode premiered on Thursday with chef James Martin, where he discusses making pasta for a care home in his village, Dr Alex who featured on Love Island and now back working in A&E, along with Solomon Smith, who founded the Brixton Soup Kitchen which he's still running to make and deliver food to homeless and vulnerable people.

Richard Hatherell, Head of Video, Yahoo UK said: “Since the beginning of the lockdown, an increasing number of consumers have taken to streaming video. Across Yahoo globally we’ve seen an 89% increase in video views and minutes watched have increased by 144% YOY. At Yahoo UK, we wanted to showcase some of the incredible things people are doing to help their community. Through Kate Thornton’s deeply personable and engaging interview style, we’re focused on sharing the positive spirit within the UK and general goodwill during this time.”

During the first episode, James Martin, Restaurateur and Chef, says: “So far I’ve used 100 kilos of flour, 100 kilos of semolina flour and over 1000 eggs. And I’ve got enough pasta for the village probably for about a month, probably a month and a half.”

“Obviously we need to understand and value food a lot more, I’ve been saying that and preaching it for decades really because I’ve been a farmer’s kid and respecting food and respecting the people that produce food a lot more, and I think that will come out of it as well. You know, we can’t take stuff for granted, it can easily be taken away from us.”

Dr Alex George - A&E doctor at University Hospital in Lewisham and former 2018 Love Island contestant, highlights in the episode: “It’s not just about having equipment, it’s about the staff as well. We have a limited number of nurses and doctors, we know that we’ve been understaffed in the NHS for many years and that’s being exposed now, of course.”

“Realistically do I think I’m going to catch coronavirus? Probably. I mean I’m spending, you know, days and days and hours and hours on end with people with really high levels of the virus, the chances of me catching it are very high.”

“We need to have as soon as possible widely available testing for all staff members on the frontline”

The series is available to watch on Yahoo UK and Yahoo UK YouTube's channel.