News
Brand Metrics extends strategic partnership with Quizlet
The brand lift measurement company allows Quizlet’s advertisers to gauge their campaigns’ impact on brand awareness, perception and purchase intent.
Advertising/commercial
Q&A
Human influence in programmatic: 5 minutes with… Anoop Ramachandran
Anoop Ramachandran, CTO at specialist programmatic platform, Preciso, discusses AI’s influence on digital advertising, why humans still play an integral role, and why gaining (and maintaining) consumer trust has never been more important.
News
Q3 2025 Bellwether Report released
The Q3 2025 IPA Bellwether Report was published earlier this month on the 16th October.
News
Women's Health UK and England Netball partner
Women's Health UK and England Netball launch a new multi-platform partnership.
News
NMA responds to CMA designation
The News Media Association has responded to the CMA designation of Apple and Google's mobile ecosystems.
News
Good Housekeeping UK announces first TV campaign
Good Housekeeping UK has announced its first TV campaign to promote its Christmas issue.
News
AOP and Deloitte release latest Digital Publishers’ Revenue Index
Digital Publishers’ Revenue Index shows a year-on-year increase of 3.43%, with revenues from digital audio rising sharply.
News
Readly has appointed Chloe Rushmere as head of content UK
Chloe will lead the UK content team, strengthening partnerships with publishers to bring their titles to Readly's global subscriber base and further optimise readership and engagement.
News
Bloomberg and The Financial Academy announce collaboration
Bloomberg and The Financial Academy have announced a collaboration to strengthen financial capabilities in Saudi Arabia.
News
NMA and PPA respond to CMA designation of Google search
The News Media Association and the Professional Publishers Association have responded to the announcement from the Competition and Markets Authority confirming its final decision.
News
New joint industry research released
New data from Les Binet and Will Davis comes with a warning for marketers.
News
Crown Paints and Immediate announce partnership
Crown Paints and Immediate have teamed up to connect colour, food and travel with home spaces.
News
PPA named Best Trade Association
The PPA has been named Best Trade Association at industry awards.
News
The Irish News strengthens editorial and marketing teams
The Irish News has announced it has made a series of key editorial and marketing appointments as it continues to build on its print legacy while scaling its digital-first publishing strategy.
News
Reach hires Andy Williams
Reach has announced the hire Andy Williams as business director for Scotland.
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