Both internally and externally, digital publishing is increasingly collaborative. Teams and organisations are joining up their assets, insights, and connections to achieve a stronger foothold in the tumultuous media ecosystem.
Creating comprehensive directories of local businesses is just one of the areas where AI can help drive increased commercial revenues, says Christian Scherbel, CEO at Smartico.
Jellyfish has launched Share of Model Platform, a solution to track how LLMs perceive brands, products & services.
Immediate has announced it is partnering on a multi-platform partnership with Stella Artois Unfiltered, creating a video series alongside bespoke recipes and content.
Utiq says the Europe-wide initiative and certification will provide training on use cases, technical deployment and integrations, testing and delivery, and measurement and reporting.
SeenThis has announced the appointment of Hannah O’Neill as VP sales, EMEA.
Readly and Disney are launching a ‘Christmas Surprise Token’ campaign enabling readers to enter a competition to win a festive entertainment bundle.
PA Media Group has announced the rebrand of PA Betting Services to Podium.
The World Media Group, an alliance of global media organisations united in championing trusted journalism, has announced the winners of the 2024 World Media Awards.
Mail Metro Media has announced the launch of its first-ever digital sampling campaign in collaboration with Superdrug and Odore.
Ozone – a digital advertising platform built for brands by publishers – announces a new partnership with Mediahuis Ireland that will see its news and media brands become part of Ozone’s premium audience offering.
Metro says the ‘reveal’ format celebrated the return of tombola’s Bug Match game.
Tindle Newspapers, a UK-based publishing company, has integrated Mediaferry, a cloud-based platform by EKCS.
James Evelegh picks out eight top tips from the many on offer at the recent webinar.
Bauer Media has partnered with YoungMinds and Esther Ghey to support safer social media use.
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