News
Metro brings gingerbread magic
Metro says Tesco’s scented cover wrap aims to amplify its Christmas campaign.
Advertising/commercial
News
The i Paper and New Scientist launch Impact Fund
The newsbrands are offering £100,000 to advertisers that promote more sustainable behaviours.
Q&A
Safeguarding the open web: 5 minutes with… Sara Vincent
We grab five minutes with Sara Vincent, UK MD, Utiq, to discuss the open web and why safeguarding its future is so important.
Q&A
Outcomes data: 5 minutes with… Sean Adams
Outcomes data can help publishers measure the impact digital ads have on the perception of an advertiser’s brand, and optimise towards greater campaign success and other goals, says Sean Adams, chief marketing officer at Brand Metrics.
News
Ozone partners with Ipsos iris
Ozone has announced it has partnered with Ipsos iris to demonstrate the power of audiences across the Premium Web.
News
Rob Nathan promoted
Media 10 CEO Lee Newton, surprised Group Marketing Director Rob Nathan onstage at the EN Indy Expo conference last month, by promoting him to managing director.
News
Utiq announces Austria launch
Following other European launches, Austria becomes Utiq’s sixth operational market.
News
Festive ads to reach £10.5bn
Advertisers are expected to spend a record £10.5bn during the festive season, according to new data released by the Advertising Association (AA) and WARC.
News
British GQ Men of The Year returns
British GQ Men of The Year announces its return and a new partnership with Jo Malone London.
News
AA and WARC release latest report
According to the report, ad spend reached £19.6 billion in first half of 2024, ahead of expectations.
News
SeenThis appoints two agency partners
SeenThis has appointed two agency partners in Australia to bolster its ANZ business as it expands its advertising sales team.
News
IAB releases UK Digital Adspend update
According to the update, video ad spend grew by 26% YoY in the first half of 2024.
News
Harper’s Bazaar Women of the Year Awards return
The Harper’s Bazaar Women of the Year Awards return with The Platinum Card By American Express named headline partner.
News
Cross industry print package “The National” to close
It has been announced that cross-industry print package “The National” will be closed as of 31st October.
News
Daily Mirror announces new awards sponsor
The Daily Mirror Pride of Britain and Pride of Scotland Awards have announced P&O Cruises as new headline partner.
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