News
PPA Next Gen Board appoints Lisa Smosarski
Lisa Smosarski has been announced as the new chair of the PPA Next Gen Board.
Advertising/commercial
News
dmg media appoints Lewis Buttress
dmg media has announced the appointment of Lewis Buttress as chief product officer.
News
Guardian appoints John Sills
The Guardian has announced the appointment of John Sills as vice-president, head of sales for North America.
News
VTM GO launches new solution
VTM GO has announced the launch of a new solution to measure CTV advertising impact in real time.
News
Newsquest announces partnership
Newsquest announces its £2.5 million support for Teenage Cancer Trust.
News
Hannah Buitekant promoted
Hannah Buitekant was earlier this month named as chief commercial digital and strategy officer of dmg media.
News
Brandtech’s MOBKOI welcomes Morin Oluwole
Morin Oluwole joins the board of Brandtech’s MOBKOI as advisor to drive global expansion & innovation.
News
GumGum Platform achieves SOC 2 compliance
The GumGum Platform has achieved global SOC 2 compliance, setting standards for data security in ad tech.
News
Utiq partners with All Eyes On Screens
Utiq partners with All Eyes On Screens to offer enhanced Authentic Audience addressability for TV advertising in Germany.
News
New campaign unveiled
Habitat, Future Creative and DRUM team up for ‘The Very Very Nice List’ celebrating design-led festive décor.
News
Newsworks Awards: winners announced
OMD UK wins Grand Prix for McDonald’s campaign at Newsworks Awards 2024.
REVIEW
AOP CRUNCH: Connecting the dots to maximise revenue
Both internally and externally, digital publishing is increasingly collaborative. Teams and organisations are joining up their assets, insights, and connections to achieve a stronger foothold in the tumultuous media ecosystem.
AI SPECIAL
Advertising
Creating comprehensive directories of local businesses is just one of the areas where AI can help drive increased commercial revenues, says Christian Scherbel, CEO at Smartico.
News
Jellyfish launches new platform
Jellyfish has launched Share of Model Platform, a solution to track how LLMs perceive brands, products & services.
News
Immediate partners with Stella Artois
Immediate has announced it is partnering on a multi-platform partnership with Stella Artois Unfiltered, creating a video series alongside bespoke recipes and content.
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