Female x Finance says FxF Media is a new commercial media offering connecting brands with ambitious, career-driven women through community-led initiatives and exclusive in-person experiences.
Following the success of Female x Finance’s online community, which has over 95,000 community members and reaches an audience of over 3.2 million career women every month, co-founders Léonie Kennepohl and Mélanie Bosboom have announced they are now bringing their community-led media model to UK brands.
Having already secured partnerships with British beauty brand Charlotte Tilbury, FxF Media says it is now offering UK brands direct access to their audience of ambitious, career-driven women.
On the UK expansion, co-founder Mélanie Bosboom says: “We’ve hosted successful events in London and have a really loyal community here, so launching FxF Media in the UK feels like a natural next step.
"We’re in the business of connecting brands with the incredibly difficult to reach market of ambitious high-earning career women. They’re incredibly busy, and not taken in by the usual advertising techniques. They’re also selective with where they spend their time - and they choose to spend it with us at our in-person events and within our online community. Now, UK brands can have access to this community through partnerships and campaigns. We’ve worked with over 80 global brands already, from Bank of America to Ferrari. Now it’s time for British brands to meet our community too.”
Founded in October 2021, Female x Finance says it experienced rapid growth, which saw the brand’s monthly reach grow from 100,000 to over 3.2 million. The community has a 6.18% social engagement rate and more than 15,000 newsletter subscribers, achieving a 61% open rate - almost three times the industry average of 21%, added Female x Finance.
FxF Media officially launched in the UK in September 2026 as part of the FxF Group, comprising the original Female x Finance platform and new ventures - FxF Media and FxF Hire.
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