Most publishers have a wish list a mile long. The challenge they face is knowing what to prioritise and where to start. What will give the biggest bang for their buck? The best approach, says Gemma Spence, is to be product-led.
Campaign builds on its North American presence launching in Canada following the acquisition of Toronto-based The Message in 2023.
Nursing Times has announced the launch of its new AI-powered search engine Ask Nursing Times.
With the demise of the cookie, the rise of attention, and increasing focus on sustainability, the world of digital advertising is changing fast. The Digital Voice’s Julia Linehan tells us how publishers can make the most of this transitional period.
November/December 2023 issue now available
The latest issue of InPublishing magazine has just been published.