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Shift 2015 – Context is Queen
REVIEW

Shift 2015 – Context is Queen

Newsworks’ Shift 2015 event, held in February at the British Library, focused on ‘context’ – an area where traditional newsbrands score highly, but one which is perhaps undervalued by automated trading algorithms. Ray Snoddy reviews the day’s discuss

By Ray Snoddy  |  25/03/2015

AOP Premium Publisher Alliance Announced in UK
News

AOP Premium Publisher Alliance Announced in UK

The Association of Online Publishers (AOP) yesterday announced the formation of a premium publisher alliance for the UK, empowering publishers to capitalise on increasing demand for scale and quality in programmatic advertising.

24/03/2015

Hearst celebrates female advertising industry icons
News

Hearst celebrates female advertising industry icons

Hearst Magazines UK, the publisher of Good Housekeeping, Cosmopolitan, Harper’s Bazaar and Esquire yesterday announced its recognition of three senior female industry executives.

20/03/2015

Leading digital publishers launch Pangaea Alliance
News

Leading digital publishers launch Pangaea Alliance

Four of the world’s most influential and innovative publishers this week unveiled the Pangaea Alliance, a new digital advertising proposition that will allow brands to collectively access “a highly influential global audience via the latest programma

19/03/2015

Hearst-Rodale appoints Luke Robins
News

Hearst-Rodale appoints Luke Robins

Hearst-Rodale, publisher of Men’s Health, Runner’s World and Women’s Health has appointed Luke Robins to the position of Sales Director, Hearst-Rodale, and Associate Publisher, Men’s Health.

18/03/2015

PageSuite targets US market
News

PageSuite targets US market

PageSuite have appointed Malcolm McGrory Senior Sales Consultant, to help accelerate their growth in the North American market, particularly in the newspaper sector.

17/03/2015

ABC to deliver independent Certification to newly agreed Social Video Code
News

ABC to deliver independent Certification to newly agreed Social Video Code

ABC today launches its Social Video Code certification, the latest in its series of independent brand safety certifications to standards set by JICWEBS.

13/03/2015

AOP releases The Power of Native research report
News

AOP releases The Power of Native research report

The Association of Online Publishers (AOP) yesterday released the findings of its latest bespoke research report, The Power of Native.

05/03/2015

Hearst makes changes to its commercial team
News

Hearst makes changes to its commercial team

Hearst Magazines UK, the publisher of Good Housekeeping, Cosmopolitan, Harper’s Bazaar and Esquire today announces changes to its commercial team.

04/03/2015

Future Strengthens its Commercial Teams with Two Senior Appointments
News

Future Strengthens its Commercial Teams with Two Senior Appointments

Future today announced that Kerry Hindhaugh and Paul de la Nougerede are joining the company in two new senior positions, Sales Director and Commercial Operations Director respectively.

04/03/2015

Dubsat acquires FastChannel
News

Dubsat acquires FastChannel

Dubsat has acquired the FastChannel business from Extreme Reach as part of its continuing expansion into North America.

04/03/2015

Dennis partners with SKODA to launch user-interactive video campaign
News

Dennis partners with SKODA to launch user-interactive video campaign

Dennis Publishing’s digital advertising team has partnered with SKODA UK to create a bespoke advertising campaign to support the latest media launch for its new SKODA Fabia.

03/03/2015

MailOnline announces UK partner brands for Snapchat ‘Discover’
News

MailOnline announces UK partner brands for Snapchat ‘Discover’

Following Snapchat’s launch of Discover, MailOnline is offering brands exclusive ad placements alongside its premium editorial content.

03/03/2015

Bauer launches new research: Grazia 10 – The Game Changers
News

Bauer launches new research: Grazia 10 – The Game Changers

Bauer Media has launched Grazia 10 – The Game Changers: The women who went from wanting it all to changing it all, the second research piece from its audience insight series Bauer Knowledge.

03/03/2015

Immediate appoints Bristol Specialist Group Ad Director
News

Immediate appoints Bristol Specialist Group Ad Director

Immediate Media Co has strengthened its commercial leadership team with the appointment of Mark Reen as Bristol Specialist Group Ad Director.

26/02/2015

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